Daily Search Forum Recap: April 1, 2021

Here is a recap of what happened in the search forums today...



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Facebook Analytics is Shuttering on June 30 via @MattGSouthern

Facebook Analytics will stop being accessible after June 30, 2021, which gives marketers less than three months to export their data and find other solutions.

The post Facebook Analytics is Shuttering on June 30 via @MattGSouthern appeared first on Search Engine Journal.



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How to Solve Legacy Content Issues with a Partial Migration via @kas_tweets

Supplemental landing pages dilute content signals and cause ranking visibility loss over time. Learn how partial migration may help with SEO issues such as these.

The post How to Solve Legacy Content Issues with a Partial Migration via @kas_tweets appeared first on Search Engine Journal.



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PPC Automation, Human Input & Follow Through = Secret Sauce via @john_a_lee

Automation is a powerful tool, and PPC success comes when we match that power with intent and follow through in our campaign plans. Read on.

The post PPC Automation, Human Input & Follow Through = Secret Sauce via @john_a_lee appeared first on Search Engine Journal.



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6 Email Marketing Tips for Winning Travel Industry Campaigns via @seo_travel

The travel industry is fiercely competitive. Learn how to craft email marketing campaigns that get noticed and win conversions for your travel business.

The post 6 Email Marketing Tips for Winning Travel Industry Campaigns via @seo_travel appeared first on Search Engine Journal.



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Google Knowledge Panels Can Show Competitors As Alternatives

So you get this fancy knowledge panel for your company name and/or product names and people search you on Google and can see how amazing your business is in this knowledge panel. But then all of a sudden, Google decides to show "alternatives" or competitors right in your knowledge panel.


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Google Search More Critical Of E-Commerce Sites That Sell Medical Equipment

Google's John Mueller said in the Friday webmaster hangout said that "especially for medical topics, anything that's a little bit more critical" Google is more selective and critical over. He said he would see an "medical e-commerce site kind of falling into that category."


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Google New Label For Local Business Reviews Now Live

Back in December we reported Google was testing a "new" label in the local business reviews for reviews about a month old. Well, that new label seems to be live now in the local reviews for all to see.


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Microsoft Advertising Automotive Ads For Bing

Microsoft announced a new form of ads on Bing Search under Microsoft Advertising named Automotive Ads. Microsoft said this is currently an "open beta" available to advertisers in the United States (US) and United Kingdom (UK).


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