Google Top Stories Won't Show AMP Logos In Dark Mode

Danny Sullivan of Google confirmed that Google won't show the AMP specific logo for your news articles in the top stories carousel when the searcher is in the beta version of dark mode. Kenichi Suzuki spotted this and posted the examples below.

from Search Engine Roundtable https://ift.tt/3yKqj3n

Google Christmas Decorations With Special Pagination Bar Now Update For Holidays

Google has put up its Christmas decorations for the holidays. It includes a few little touches including the family by the tree at the top right corner, the easter egg when you click on the present that takes you to the Santa Tracker and the pagination bar being a string of Christmas lights.

from Search Engine Roundtable https://ift.tt/3skxPkd

New Microsoft Bing Travel Search Features

Microsoft Bing announced new travel search features including suggested itineraries and inspiration, 360 immersive views, drink and dining information and coupons and deals. This currently is live in the United States.

from Search Engine Roundtable https://ift.tt/3sl64YM

Google Confirms Links To 404 Pages Are Not Counted

If you have a lot of links to your site, but some of those links are pointing to pages that no longer exist and serve a 404 not found status code - those links technically are not helping or hurting your site in Google Search. John Mueller of Google said on Twitter if "link goes nowhere, so we drop it."

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Google: Not All Websites Need To Be An Authority

Google's John Mueller said in a video hangout the other day that not all websites need to be an authority. He said there are tons of small websites that just try to sell something, something small, not in a competitive niche and you don't always need to be an authority he said.

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