5 Fundamental Shifts That Are Shaping Search & Digital Marketing

Businesses are rapidly transitioning to digital – with the demand for SEO at its core. Learn some of the changes marketers must pay attention to.

The post 5 Fundamental Shifts That Are Shaping Search & Digital Marketing appeared first on Search Engine Journal.

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Google Tests Bolder Black Border Around Search Bar

Google has been busy with tests in the past 24-hours or so, here is another. This one is a bold black border around the search bar. Shalom Goodman shared some photos of this in action on Twitter but I cannot replicate it.

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Google Search Tests See Results That Mention Filter Box

Google Search is testing a new search feature that lets you filter the search results by pages that also mention specific words. Google adds a box to the right of the search results page that lets you check off those words and then Google will highlight those results on the search results page.

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Google Explains How Autocomplete Predictions Work

Danny Sullivan from Google posted another big how does search work piece on the Google blog. This one was named how Google autocomplete predictions are generated. And yes, it explains how those autocomplete search suggestions and predictions work.

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Google My Business Online Classes With Zoom Integration

A month ago we reported that Google My Business is adding video conferencing integration to "connect in real-time, with video." Well, it seems we are now seeing more details about that now in Google My Business, where some businesses can offer online classes via Zoom and other video integration services.

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Google Tests Bubble Design For Search Tools Bar

Google is testing using the bubble design for the search tool bar. The search tool bar is what is by the search bar, that let's you filter your search results by search vertical, like Google News, Google Images, Google Maps and more.

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