Google Ads has changed what they call broad match to intent match in Japan. So now it is called ã'¤ã³ãã³ãããã (Intent Match), it was called é¨åä'è' (Partial Match).
from Search Engine Roundtable https://ift.tt/1NIbBz5
Google Ads Query Refinements Under Ad Carousel
Google seems to be testing a query refinement ad option. Where Google is showing other search queries related to the ads it is showing under a sponsored ad carousel in the search results.
from Search Engine Roundtable https://ift.tt/kLWAwJx
from Search Engine Roundtable https://ift.tt/kLWAwJx
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