Daily Search Forum Recap: July 26, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google and Microsoft announced financial earnings, both showed a lift in ad revenues...

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Google Ads Performance Max Upgrade Tool Now Available For Dynamic Search Ads (DSA)

Google announced that the self-upgrade tool for "upgrading" your Google Ads to Performance Max campaigns is now available for Dynamic Search Ads (DSA) campaigns and Google Display campaigns.

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Google Business Profiles Appointment Link Moved To Booking Section

Google has moved the way to add an appointment link in your Google Business Profile. It use to be within the edit profile section and is now available in the main "Booking" section.

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John Mueller: Programmatic SEO Often A Fancy Banner For Spam

Google's John Mueller had another one-liner - this one was posted on Twitter and it reads, "programmatic SEO is often a fancy banner for spam."

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Google Ad Revenue Up 3.3% & Bing Ads Revenue Up 8%

Both Google (Alphabet) and Bing (Microsoft) reported earnings last night and both showed that their ad revenues grew. Google Ad revenue was up 3.3%, with overall revenue up 7%. Microsoft Advertising revenue was up 8% with overall revenue up 8% as well.

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Space Google Android Statue

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