IndexNow Coming To Yoast SEO Premium

Despite Yoast's founder, Joost de Valk, being super unimpressed with IndexNow, the Microsoft backed indexing initiative, Yoast will be adding support soon for IndexNow in Yoast SEO Premium.

from Search Engine Roundtable https://ift.tt/jsJRUKi

Google's John Mueller: It's Easier To Stop Buying Links Than Maintaining Your Disavow File

Google's John Mueller has one of his good one liners again. An SEO named Sara Taher asked him for his "thoughts on people updating the disavow file everyday?" John responded "It would be easier to stop buying links /shrug."

from Search Engine Roundtable https://ift.tt/GF3svgj

Google AdSense To Test Chrome's Topics API Starting July 1st

Google announced that starting July 1, 2022, Google AdSense will begin testing the Chrome's Topics API for ad requests on a "small percentage of traffic." The Topics API was announced early year as a replacement for the flopped FLoC Google cookie replacement.

from Search Engine Roundtable https://ift.tt/ilQodz5

Google Shopping Ads Loyalty Program Feature Live?

At Google I/O the company announced a new Shopping Ad feature to showcase your loyalty programs directly in Google Search. Well, that feature might be out in the wild now, for Target and other retailers.

from Search Engine Roundtable https://ift.tt/8Lv3eY2

Google: You Don't Have To Resubmit Your Page For Indexing Each Time You Update It

Google's John Mueller said when it comes to reindexing and resubmitting your web pages to Google Search - Google does it on its own. You do not need to resubmit your pages each time you update the content, Google will figure it out.

from Search Engine Roundtable https://ift.tt/g1QD5xd