Facebook & Instagram Updated With New Messaging Features via @sejournal, @MattGSouthern

New features are rolling out to Facebook Messenger and Instagram DMs that allow users to be more expressive in how they communicate.

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Daily Search Forum Recap: May 6, 2021

Here is a recap of what happened in the search forums today...



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WordPress SEO and Site Migrations with Arsen Rabinovich - Ep. 224 via @sejournal, @brentcsutoras

In this episode, Loren Baker talks with Arsen Rabinovich, Founder & Managing Partner at TopHatRank, about WordPress SEO, often overlooked SEO issues, site migrations, and much more. Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker: And we are live. Hi everybody. This is Loren Baker, founder of Search Engine Journal. And with me I have Dr. Arsen Rabinovich 404 error. Are you the real Arsen Rabinovich: Rabinovich. Say Rabinovich properly. Rabinovich. Loren Baker: Rabinovich. Rabinovich. Arsen Rabinovich: Say it like a Russian. Loren Baker: Did I pronounce that- Arsen Rabinovich: Rabinovich. Loren […]

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How SEO Hygiene Supports Your Site & Marketing Goals Over Time via @sejournal, @makhyan

SEO hygiene is key to your site’s long-term SEO strategy. Learn the benefits, what it involves, and how to implement it in your organization.

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10 Steps to Help You Turn Client Testimonials Into SEO Wins via @sejournal, @alexanderkesler

Client testimonials, an essential part of any marketing strategy, are a goldmine of market and content intelligence. Make them part of your B2B SEO playbook.

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9 Journalism Tactics That Work for SEO Content Writing via @sejournal, @ronlieback

Engagement is a top priority in journalism. The same can be said for SEO. Use these 9 proven journalism tactics to improve your SEO content.

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Google Local Services Ads Bug May Have Changed Your Bid Mode

Google has a bug with its Local Service Ads program where it may change your bid mode from "Maximize Leads" to "Max Per Lead." Ginny Marvin from Google confirmed the issue yesterday afternoon and said "this is a bug that we are working on fixing."


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Google My Business Contact Us Form Select Business Drop Down

Google added a business selection drop down feature to the Google My Business contact us form. So now when you go to the contact us form in the Google My Business help section, it will ask you to select which business you need help with.


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7 Content Types That Gain the Most Engagement & Links via @sejournal, @JuliaEMcCoy

Struggling to come up with content ideas? Here are seven content types that drive the most engagement and links to jumpstart your brainstorming.

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Changing A Bit Of Content Based On IP Address; Google Likely Won't Penalize You

Technically, if you change your content based on the IPs or user agents visiting that piece of content, specifically giving GoogleBot different content than your users, that would be against Google's cloaking policy and warrant a Google penalty. But based on the intent of that change, most likely, you won't be penalized.


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