Anatomy of a Powerful Content Marketing Funnel [SEMrush Survey Stats] via @semrush

This study reveals the top characteristics, most efficient channels, and metrics of content marketing funnels that convert.

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Daily Search Forum Recap: September 7, 2020

Here is a recap of what happened in the search forums today...

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Buy Your Metadata SEO T-Shirt Now [September Only] via @MrDannyGoodwin

Are you a master of metadata? Well, you're gonna love Search Engine Journal's new SEO-themed T-shirt – available to buy now, for one month only.

The post Buy Your Metadata SEO T-Shirt Now [September Only] via @MrDannyGoodwin appeared first on Search Engine Journal.

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Vlog #83: Kevin Lee On Nofollow Links, 302 Redirects & If SEO Is Harder Than PPC

In part one of my interview with Kevin Lee is the CEO is the Executive Chairman and Founder of DidIt, we spoke about his rich history in the search marketing space and digital PR and why it works so well for SEO. In part two, we get into the weeds a bit and talk about branded content, redirects, nofollows and if SEO is harder than PPC.

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Microsoft's Christi Olson: Google Ads Removing Search Terms Is Ludicrous

Christi Olson, Head of Evangelism for Search and Advertising at Microsoft, and someone the industry highly respects did something rare. She commented in a negative way about the competitor, Google Ads. She called the fact that Google Ads is hiding search term data from advertisers "ludicrous."

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Official: Bing Launches New Robots.txt Tester Tool

Back in July we reported that Bing launched, or re-launched, its robots.txt tester tool. But on Friday, September 4th, Bing posted the official announcement on its blog. I am not sure what is new since when we posted outside of the download button but maybe I am missing something.

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8 Silly But Harmful SEO Mistakes Even Professionals Make via @lorenbaker

There’s plenty of room for things to go wrong in SEO. Here are eight seemingly small yet damaging mistakes professionals should watch out for.

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Google URL Parameter Tool Upgrade Will Be 'Really Cool' When Migrated To New Search Console

Google's John Mueller said on Friday's webmaster hangout that while the current URL parameter tool has been missing data for a while, it is not a sign that Google will deprecate it. In fact, he said when the tool does migrate to the new Search Console, it "will have some really cool stuff coming out."

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