Daily Search Forum Recap: June 21, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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Why Google Ranks Plagiarism Over Original Content via @sejournal, @martinibuster

John Mueller explains why Google may choose to reward article thieves by ranking stolen content instead of the original article

The post Why Google Ranks Plagiarism Over Original Content appeared first on Search Engine Journal.

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Google Phrase Match: Everything You Need to Know via @sejournal, @siliconvallaeys

Keywords are no longer just about words; they’re about meanings. Learn how phrase match works in Google Ads to improve PPC performance.

The post Google Phrase Match: Everything You Need to Know appeared first on Search Engine Journal.

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A Complete Guide to App Store Optimization (ASO) via @sejournal, @LWilson1980

Learn the practical steps of App Store Optimization (ASO) from start to finish so you can improve app visibility & downloads.

The post A Complete Guide to App Store Optimization (ASO) appeared first on Search Engine Journal.

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Vlog #125: John Shehata On Career Development In Search Marketing

John Shehata is the Global Vice President of Audience Development Strategy & CRM at Condé Nast. John also founded NewzDash.com, an SEO software toolset for news publishers. But more importantly...

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Recent Google Search Ranking Fluctuations

There has been what I would call light fluctuations in the Google search results over the past several days, some a bit over the weekend as well. There is more than the average chatter and fluctuations that you would typically see but not at really big Google update levels.

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Google: We Don't Have A Notion Of Page Authority

John Mueller from Google said on Twitter that Google does not have the concept of page authority. "We don't have a notion of page authority," John Mueller said. How does this differ from maybe site quality, well, that is a good question.

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John Mueller on Keyword Placement on a Page via @sejournal, @martinibuster

Google's John Mueller answered the question of where to put focus keywords on a very long web page

The post John Mueller on Keyword Placement on a Page appeared first on Search Engine Journal.

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How to Integrate Your Product Into Your Performance Marketing [Webinar] via @sejournal, @hethr_campbell

Learn how to increase your SaaS conversion and activation rates with better product marketing in this webinar with Garrett Mehrguth.

The post How to Integrate Your Product Into Your Performance Marketing [Webinar] appeared first on Search Engine Journal.

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Google Local Pack Seen By Shoppers Justifications

Google is using a new justifications label for the Google Maps local pack named "seen by shoppers." Justifications are the labels you in the local pack sometimes based on Google thinking you may want to know that extra bit of information about that local business.

from Search Engine Roundtable https://ift.tt/3zFJJ9r