Google Analytics now supports Customer Match from Google Ads. Audiences exported to Google Ads will now also include your first-party consented, hashed customer data, and your tag-based user identifiers, Carly Boddy from Google wrote on Bluesky.
from Search Engine Roundtable https://ift.tt/NqHWsyf
Google Gemini Testing New & Improved Link Sources
Google's Gemini is testing a new format for showing sources and links, a format that gives publishers and content sources more visibility in its AI answer engine. Google Gemini's AI search results may soon show sources much more clearly, wrote Android Police.
from Search Engine Roundtable https://ift.tt/m8kjw03
from Search Engine Roundtable https://ift.tt/m8kjw03
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