Investment-Inspired Techniques to Diversify Your SEO Agency Client Portfolio via @seomonitor

Hedging through diversification can help your SEO agency create a risk-adjusted client portfolio. Learn the benefits of this approach here.

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YouTube Shorts – Google’s Answer to TikTok? via @MattGSouthern

Google’s foray into short-form video content begins with YouTube Shorts, a new feature being tested in limited markets.

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Facebook Messenger Lets Users Watch Videos Together via @MattGSouthern

Facebook Messenger now allows up to 8 users to watch videos together with the new ‘Watch Together’ co-viewing experience.

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Daily Search Forum Recap: September 14, 2020

Here is a recap of what happened in the search forums today...



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Google Confirms Search Console Reporting is Delayed via @MattGSouthern

Google Search Console is affected by an issue that’s causing delays in updating the Index Coverage report.

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13 Tips to Make Your PDFs SEO Friendly via @jonleeclark

Optimizing your PDFs for search requires special tactics. Here are 13 ways to help your PDFs gain more traffic.

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Seasonal Shopping: How to Use Market Insights & Intent Modeling

Retail marketers should leverage historical trends and real-time insights to create intent-based content. Follow this approach for successful seasonal campaigns.

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Vlog #84: Tamar Weinberg's Past & Scented Future (Part One)

I drove out to Tamar Weinberg's home in New Rochelle, New York, which was ground zero in New York for COVID-19. We sat socially distant from each other, with two wireless mics and two different cameras, to get this interview...


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TikTok Not For Sale via @martinibuster

Reports and emerging events indicate TikTok is not for sale and will fight to stay in the United States.

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How to Catch & Fix SEO Issues Before It’s Too Late [Webinar] via @lorenbaker

Join this webinar and learn how to take a proactive stance in your SEO processes as you catch (and resolve) problems before they impact rankings.

The post How to Catch & Fix SEO Issues Before It’s Too Late [Webinar] via @lorenbaker appeared first on Search Engine Journal.



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Google Broad Core Updates Recoveries & How Google Reprocesses Core Update Scores

Last week at Search Engine Land I wrote Google says you can recover from core updates without a new core update. Part of the video conversation where I spoke to John Mueller of Google on this topic is now publicly available. In this video John discusses that sites can recover, some might not see a full recover but some can. And that Google regularly refreshes the scores within the core update between core updates.


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Google Featured Snippets With How-To Schema

Brodie Clark noticed that Google is now showing some featured snippets also have how-to schema show up in Google Search. Brodie said he "thinks this might be the first time I've seen Structured Data influence a Featured Snippet."


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