Google Ad Scheduling & Smart Bidding Campaigns Doc Update Confuses

Google has updated one of its help documents to specifically say that ad scheduling isn't compatible campaigns that use Smart Bidding. The previous version of that page said, "Ad scheduling is not compatible with both Smart Shopping campaigns and App campaigns." This change to the help document is causing a lot of confusion but in all honesty, likely means nothing has changed.

from Search Engine Roundtable https://ift.tt/LgaEeyf

Google Ads PMax Pause/Enable/Remove Conversion Actions On Asset Group Level

Google Ads is testing allowing advertisers to pause, enable and/or remove conversion assets on the asset group level for Performance Max campaigns. Some advertisers are able to enable/pause/remove individual conversions within their Google Ads accounts.

from Search Engine Roundtable https://ift.tt/ysijRTz