Google Ads New Ads Funded By Details

Earlier this month, Google updated its Ads Transparency policy to specify that it will display the payment profile name as the payer name for verified advertisers. Well, now we are starting to see a new section that says "Ads funded by" on the "My Ad Center" section of the search ads.

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Google Ads Device Targeting Controls For Performance Max Campaigns

Google is rolling out device targeting controls and features within Google Ads Performance Max campaigns. We knew this was coming and now it seems to be rolling out to some (not all) advertisers. This allows you to target based on device type, such as computers, mobile phones, tablets and/or TV screens.

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Google Search Tests Vertical Search Labels In Autocomplete

Google is testing showing the vertical search category a query belongs to in its autocomplete search suggestions. When you click into the Google Search box, even before you begin typing your query, Google shows search suggestions and some of those search suggestions have a label that says "short videos," "images," etc.

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Google Search Testing New Sub/Second Menu

Google is testing a new sub or secondary menu under the search bar in Google Search. This secondary menu, or sub-menu, is below the main search vertical options and is missing the bubble format that we've seen Google use for this sub-menu.

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