Google Search Rolling Out google.com/goto Tracking Parameters?

Google Search seems like it is rolling out the google.com/goto URL as a passthrough URL within the search results that it began testing in July 2026. This seems like a way for Google to help prevent scraping of its search results by third-party tools and AI companies but Google has not yet commented on this goto URL paramter.

from Search Engine Roundtable https://ift.tt/4Kgmd9Y

Tell Google What You Want From AI Mode

Robby Stein, Google's Vice President of Product at Google Search, asked on X, "If you could get one feature shipped right now in AI Mode, what would it be?" So now is your chance to reply on X with what you want.

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Google Ads Channel Settings Prioritization Slider (Alpha Test)

Google is testing a new "Channels" slider that lets you adjust how much you prioritize conversions from your Google Ads channels, such as Google Search, Google Partners, Discover, Maps, YouTube, the Display Network and Gmail.

from Search Engine Roundtable https://ift.tt/PxpqQDf