Google is rolling out UCP, Universal Commerce Protocol, powered checkout in AI Mode. This launched as part of the Google Ads news from yesterday, and you can now see it in AI Mode for products from Etsy and Wayfair.
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Google AdSense Adds New Triggers For Vignette Ads
Google AdSense has added additional triggers for vignette ads. There are now a total of six triggers, three old ones and three new ones. These new triggers took effect on February 9, 2026.
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from Search Engine Roundtable https://ift.tt/bpf2oEi
Google Ads New AI Mode Shopping Ad & Veo 3 Is In Asset Studio
Google announced a new ad unit for AI Mode for shopping ads which promotes retailers. Google also launched Veo 3 support in Google Ads Asset Studio. Plus Vidhya Srinivasan, VP/GM of Ads & Commerce at Google, published her annual letter to the industry on the Google blog.
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from Search Engine Roundtable https://ift.tt/PqZNzUt
Google Releases Early Preview Of WebMCP
The Google Chrome team announced its early preview of WebMCP, "a standard way for exposing structured tools, ensuring AI agents can perform actions on your side with increased speed, reliability, and precision," André Cipriani Bandarra from Google wrote.
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from Search Engine Roundtable https://ift.tt/rzgSQAe
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