Daily Search Forum Recap: April 13, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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WordPress SEO Guide: Everything You Need to Know [Ebook] via @sejournal, @MrDannyGoodwin

Want your WordPress website to get more traffic and higher organic search rankings? Our new ebook covers all the SEO best practices.

The post WordPress SEO Guide: Everything You Need to Know [Ebook] appeared first on Search Engine Journal.

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How Important Are XML & Image Sitemaps To Google? via @sejournal, @RyanJones

Confused about whether you need XML or image sitemaps and how important they are to Google? Learn more in this Ask An SEO column.

The post How Important Are XML & Image Sitemaps To Google? appeared first on Search Engine Journal.

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How to Get Started With YouTube Audio Ads via @sejournal, @brookeosmundson

YouTube audio ads are designed to serve brand awareness and reach goals with audio content on the video platform. Here's how.

The post How to Get Started With YouTube Audio Ads appeared first on Search Engine Journal.

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7 Things Content Marketers Can Learn From the Entertainment Industry via @sejournal, @thatbberg

In the entertainment industry, content is the product — and they know how to market it. Here are 7 things content marketers can learn.

The post 7 Things Content Marketers Can Learn From the Entertainment Industry appeared first on Search Engine Journal.

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Report: Google Local Reviews Not Publishing

There are numerous reports of reviews not publishing and going live in the Google local results. So if someone leaves a business a review in Google Maps and Google Local, those reviews are either very much so delayed or just not publishing. Maybe there is some sort of technical bottleneck with the reviews pipeline?

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Google: Break YMYL & Non-YMYL Content Into Separate Sites

If your website contains both YMYL, your money / your life, and non-YMYL topics of content, you may want to consider separating those out into their own standalone websites. Google's John Mueller implied that sometimes Google can do that automatically but it is safer to do it on your end so that you don't have to meet a specific E-A-T, expertise authority trustworthiness, threshold for the non YMYL content on that site.

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How to Manage Your SEO Program Effectively [Webinar] via @sejournal, @hethr_campbell

Focus your resources on SEO efforts that count. Join our next webinar and learn how to identify SEO initiatives that deliver measurable results.

The post How to Manage Your SEO Program Effectively [Webinar] appeared first on Search Engine Journal.

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Google Page Experience Algorithm Update Won't Be Real Time

The upcoming Google Page Experience Update which is suppose to launch next month is not going to be real time, like some of Google's other algorithm updates. This is kind of obvious, since we know there is a 28-day delay in gathering the core web vital data.

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Google Image Search Does Not Index CSS Background Images

Google's John Mueller reminded us that when it comes to your CSS background images, Google won't be indexing or ranking those images in image search. John Mueller said on Twitter "last I checked, we don't use CSS background images for image search."

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