Google Removes Shocking Content From Ads Not Allowed For Young Users

Yesterday, Google announced it was "renaming and updating the Default Ads Treatment policy to improve the clarity and transparency of the policy." But it did one more thing, it removed "shocking content" from the list of categories of ads that would not be shown while Google was determining the user's age.

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Google Ads PMax Product Reporting By Asset Group & View Audience Segments

Google Ads is adding new reporting to Performance Max campaigns for product reporting by asset group and also a report to view audience segments by spend. These reports should give you more clarity in your ad campaign spend and to understand the ROI of such spend.

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Google June 2026 Spam Update Has Finished Rolling Out

It only took about two days - the Google June 2026 spam update is now done rolling out. It started on Wednesday, June 24, 2026 at around noon and completed on June 26, 2026 at around 2pm ET. This update felt like it started earlier than it was announced, and felt more widespread than a typical Google spam update.

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Google Ads Hosted Forms Leads Form Now Live

Earlier this month, we covered Google's announcement of the Google-hosted lead form. Well, now it is going live for some advertisers in their Google Ads advertiser accounts.

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Google Search Console Page Indexing Report Delayed By Two Weeks Again

The page indexing report within Google Search Console is now two weeks delayed. It is stuck at June 11, 2026, for me, and has not been updated in 14 days. Google has been reporting issues with Search Console often enough, so this is not unusual, but this delay is significant enough to cover, since we are now at the two-week mark.

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Google AdSense Multiplex Ads Changes Ad Request Reporting

Google is making a change to how it reports on the Multiplex ads units, where starting on June 23, 2026 where Google will report every ad in the grid as its own ad request. Previously, ads in a Multiplex ad unit are counted as one ad request with multiple impressions for each slot within the grid.

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Google Ads Tests Strongest & Strong Match Labels On Sponsored Results

Google has confirmed it is rolling out a limited test in the search results to add labels to the sponsored results. The labels will say "Strongest match" and "Strong match," which represent how relevant those specific ads are to the query.

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Google Ads Expands Financial Advertiser Verification Across 24 European Markets

Google announced it has expanded its Financial Services Verification process to 24 new European Economic Area (EEA) markets. The verification requirements kicks in today, July 23, 2026. Google said they are doing this to "help stop scams before they start."

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Google Business Profiles New Collected Info Actions

Google is adding a new feature to the Google Business Profiles actions named Collected Info. This is to confirm your business details and keep your Business Profile updated, Google wrote.

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Google Search Ranking Update Hits Friday June 19th Impacting Black Hats?

Google may have quietly rolled out an update on Friday, June 19th, that seems to may have impacted more of the black hat SEO side of things. It is not 100% clear because most of the tools seem pretty stable and yes there is chatter also in the more "white hat" forums, but I see a much larger spike in chatter in the more "black hat" forums.

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Google Maps: Hot Pink Live Time Alerts

Google is testing using a hot pink font for the live time for when a place is busy or not. This is part of the old popular times feature, but Google is testing or launching a hot pink font to make it really noticeable.

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Google Tests 3D Model From Attribution In Product Results

Google is testing attributing where the 3D models are from that Google shows within the product detail screen in Google Search. I can't replicate this but the test shows "3D mode from [retailer name]."

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Google: For Site Moves, Add All Domain Variants To Change Of Address Tool

Google has updated its site move and domain migrations help document to note that for domain migrations, you should make sure to submit Change of Address requests for all domain variations. Google said the "domain migrations work best when all variants of a site are migrated properly."

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Google Ads New Security Tasks Summary Tab

Google added a new summary tab to the access and security section that shows the security tasks you completed and what tasks you have not completed. Google continues to add more and more security features to the Google Ads advertiser platform in the wake of more and more security threats, including hijacking Google Ads accounts.

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Google Image Search Mixes Ads Within Organic Results Too

Google has been mixing sponsored ads within its organic free search listings since October 2023. Eventually, Google said this is called dynamic ad placement, and it has become the new Google Search. Google has been doing this with the image search results as well, at least for a year. But now it is being called about by the famous, educated and wealthy Paul Graham on X.

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Google: LLMS.txt Files Won't Help Or Hurt Your Search Rankings

Google has updated its guide for optimizing for generative AI search help document to clarify that (1) LLMS.txt files don't help or hurt with search rankings and (2) AI files, markdown files, etc are not used in Google Search.

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Google Shopping Results With Good Price Label

Google is showing a new label or extension on the Google Shopping product carousel named "Good price." Truth is, I am not sure if it is new, I mean, Google can show many different labels there but I've never seen "Good price" listed there before.

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Google Search Ranking Volatility This Week: June 8-12

This week has been weird, in terms of Google Search ranking volatility. The volatility seems to have extended from this past weekend, throughout most, if not all, of this week. But again, like this past weekend, the tools are really not showing much heat and volatility. But I am seeing significant chatter in the SEO community about ranking fluctuations.

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Google Search Personalization Settings Are Changing

Google sent an email to some searchers notifying them that changes are coming to how to control your saved history and personalization within Google Search. Google added that "You'll see this change in your Google Account in the next few days."

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Google Search Was Unaffected By Gemini Outage

Google Search and its search generative features like AI Mode and AI Overviews were unaffected by yesterday's Gemini outage. Gemini, which is Google's AI product, had several outages throughout yesterday and we know that Gemini powers some of Google Search, so I was curious if the outage had any impact on Google Search.

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