Daily Search Forum Recap: August 2, 2023

Here is a recap of what happened in the search forums today...

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Google Search Showing Too Many Ads - Google To Fix

Google, for some users, is showing up to five search ads on a page. Google generally won't show more than four ads on a search results page. Google's Ad Liaison, Ginny Marvin, responded to the concerns by saying, "Thanks for bringing it to my attention. This is not working as intended and we're working to address it."

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Google Search Explore Tests "Return to Top" Button

Google is testing a "return to top" button at the bottom of the Explore section in the search results. Previously, you had to manually scroll to the top, but now you can just jump to the top with the click of a button.

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Google Ads New Trademarks Policy Now Requires An Appeal Form

A couple of months ago we reported Google will be changing its Google Ads trademark policies to do away with the ability to have industry-wide blocks for trademarked terms. Instead, you will need to do this on the specific advertiser level. Google said this makes things faster but it reality, the process requires a lot more effort for some advertisers.

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Google Tests New Local Search Ad Format

About a month ago, I spotted a new ad format in the Google Search results that had this local pack vibe. I shared it around, seeing if anyone else would notice it but I didn't hear back. The new ad format looks like a local result but has a sponsored label.

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Google Removes @ID from Site Name Markup Documentation

Google has removed the @id mentions in the site name documentation calling the use of @id "unneeded." If you compare the old version of the page to the new version, you will see the example code that shows @id lines were removed.

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Google Super G Borg Style Sign

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