Shorter Content Earns the Most Backlinks, Study Says via @MattGSouthern

Shorter content earns the most backlinks, on average, according to an analysis of thousands of articles.

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Daily Search Forum Recap: September 8, 2020

Here is a recap of what happened in the search forums today...



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PPC 101: Get Your Complete Guide to PPC Marketing Basics [EBOOK] via @MrDannyGoodwin

Learn the basics of paid search marketing and everything you need to know about how pay-per-click advertising works from our PPC 101 guide.

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How to Do Keyword Research for SEO: A Simple Step-by-Step Guide via @marktraphagen

This six-step guide will get you started with keyword research the right way and help build a solid foundation for your SEO campaigns.

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What Are Local Service Ads? via @navahf

Learn the differences between Local Service Ads, Google Guaranteed, and Google Screened, and why local businesses should care about these programs.

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Google Asks You To Verify These Facts

Google is asking some searchers with some queries to "verify the facts to help others." Brian Freiesleben shared an example of this on Twitter this morning and Mordy Oberstein shared on Twitter a couple months ago. It seems to be on some knowledge panels.


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Emergence: The Scientific Concept All SEO Pros Should Understand via @countxero

Learn how the concept of "emergence" relates to the correlations in SEO studies and why every SEO professional should know about it.

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Google Search Console Coverage Report Delay & Stuck

Google Search Console seems to be having another data issue. This time with the coverage report. The last it was updated was around August 31st or September 1st, from the reports I am seeing. Normally it is about 2-3 days delayed but not over a week delayed.


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SEO Companies Can Sabotage Your Web Site & Maps Listings

Sadly there can be pretty immortal people in the world, including a lack of business ethics. It seems an SEO company and their client got in a disagreement about a work contract and the client wanted to part ways. The SEO company allegedly decided to completely sabotage the company in Google Search.


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Google image:loc URLs Are Not Counted Towards 50k XML Sitemap Limit

The same question was asked both on Twitter and on Reddit, asking do URLs in the image:loc tag also count towards the 50K XML sitemap limit? The answer is no, it does not count to the 50,000 URL limit in the XML Sitemap files.


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