Google: #1 Google Ads Launches Of 2025

Google has been publishing these videos from advertisers on the number one Google Ads launches of the year 2025. Bug Ginny Marvin, the Google Ads Liaison, was asked and she picked PMax channel performance reporting as her number one feature release for Google Ads in 2025.

from Search Engine Roundtable https://ift.tt/a5ytlYr

Microsoft Advertiser: Exact Match Trumps Ad Rank On AI Surfaces & More

Navah Hopkins, the Ads Liaison for Microsoft Advertising, made it crystal clear that exact match is prioritized even over Ad Rank. Navah Hopkins wrote on X and LinkedIn, "Exact match will get the priority if it's there, otherwise Ad Rank determines everything."

from Search Engine Roundtable https://ift.tt/kc09ILU