Google announced a new bidding update to Google Ads named Smart Bidding Exploration. Google said this is the "biggest update to bidding in over a decade."
from Search Engine Roundtable https://ift.tt/hjPywea
Google Ads New AI Tools & Agentic Capabilities
Google announced a number of AI-related features to help advertisers create and manage their ads account across Google Ads and Merchant Center. These include new AI tools for creating ads and creatives and also agentic capabilities to help you with this on the backend.
from Search Engine Roundtable https://ift.tt/ieg6FIJ
from Search Engine Roundtable https://ift.tt/ieg6FIJ
New Google Docs On Using AI Generative Content & AI Search Features
Google has published two new help documents on the topic of AI; one on guidance on using generative AI content on your website and the second on AI features and your website. Google also published a blog post on the topics over here.
from Search Engine Roundtable https://ift.tt/n3eZlK7
from Search Engine Roundtable https://ift.tt/n3eZlK7
Bing Tests Double Border Search Box
Microsoft is testing a double border style around the Bing Search box. This goes around the main search box but not the auto-complete box, I believe.
from Search Engine Roundtable https://ift.tt/UpEz30M
from Search Engine Roundtable https://ift.tt/UpEz30M
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