Google: Structured Data Rarely Gives Us Unique Information via @MattGSouthern

Google gets all the information it needs about a page from the page itself, and rarely learns anything unique from structured data, says John Mueller

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Daily Search Forum Recap: December 4, 2020

Here is a recap of what happened in the search forums today...



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Google Data: Top Holiday Shopping Searches via @MattGSouthern

Google’s latest guide to holiday shopping trends is now available with insights into top searches and most popular products.

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Google Ads Is Phasing Out New Gmail Campaigns & This Week’s Digital Marketing News [PODCAST]

Facebook hands out millions in ad credits due to reporting error, Amazon boasts its biggest holiday shopping season ever, and more.

The post Google Ads Is Phasing Out New Gmail Campaigns & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal.



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What Are Social Media Pods & Should You Join One? via @brentcsutoras

Struggling with low engagement and looking to jump on the Instagram pod trend? Check out the pros and cons to consider before joining one.

The post What Are Social Media Pods & Should You Join One? via @brentcsutoras appeared first on Search Engine Journal.



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International SEO in 2020: 4 Key Takeaways via @TaylorDanRW

International SEO pros offer their unique take on optimizing for Google and Yandex. Here are some optimization insights for global websites.

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Search Buzz Video Recap: Google December Core Update, Page Experience FAQ, News Showcase & 17 Year Anniversary

This week, I published the monthly Google Webmaster report, it is a good place to catch up and get a quick refresher on the month. Google has begun rolling out their third broad core update yesterday...


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Google Page Experience & Core Web Vitals Icon In Search Results

Remember Google said they would soon begin testing a visual indicator in the search results for the upcoming Google Page Experience Update? Well, we may be seeing Google testing this visual indicator or icon or label in the search results. It looks like a star within a gray circle.


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Google December 2020 Core Update Is Live - Here Is What We See Now

Google has launched the December 2020 Broad Core Update yesterday afternoon, this comes after SEOs eagerly awaiting an update since the May 2020 core update seven months ago. Some thought we might not get another core update in 2020 but we did.


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Google News Showcase Search Console Filters & More Features

Google News Showcase was officially announced last October as an experience for publishers to show news in Google. Well, now it is expanding in many ways including paywalled content for free, a News Showcase panels from suggested publications, News Showcase will expand to show on news.google.com and on Discover. And most exciting for me is that News Showcase metrics will come to Google Search Console.


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