Google: No Benefit to An Artificially Flat URL Structure via @MattGSouthern

Google's John Mueller says there's no benefit to having an artificially flat URL structure compared to one that shows directory depth.

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Google’s John Mueller Stresses Importance of E-A-T For YMYL Websites via @MattGSouthern

Search Advocate John Mueller stresses that Google is most concerned with expertise, authoritativeness, and trustworthiness (E-A-T) when ranking content that deals with health & finance.

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What Is Law Firm SEO? via @xandervalencia

Law firms benefit from an optimized site that generates website traffic and attracts new clients online. Learn the fundamentals of Law Firm SEO here.

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How to Become an SEO Expert via @MrDannyGoodwin

SEO expertise requires time, commitment, and experience. Do you have the drive to learn? Here are 21 things you need to know.

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