Daily Search Forum Recap: September 13, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

from Search Engine Roundtable https://ift.tt/hefA3KJ

Advertiser Lost Thousands Of Dollars Lost During Google Ads Experimental Test

A respected advertiser in the PPC community said that a Google Ads experiment that the customer did not opt in to or have the option to opt out of cost the company thousands of dollars in lost ad spend.

from Search Engine Roundtable https://ift.tt/W94cBZY

Google: No Such Thing As "Back To The Same" For Search Rankings After A Site Revamp

The other day we covered how Google's John Mueller said that there is no way to prevent traffic loss after a website revamp. John this morning added that there is also no "back to the same" as you were in search rankings before that website revamp.

from Search Engine Roundtable https://ift.tt/pIqgtr6

Google Ship Carrier

Google Ship Carrier

from Search Engine Roundtable https://ift.tt/xN5qYDQ