Yelp Reports Major Growth in Searches For Diverse Businesses via @sejournal, @MattGSouthern

Yelp's latest local economic impact report reveals that searches for diverse businesses grew significantly over the past year.

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Google’s John Mueller: Changing Dates on Pages Won’t Improve Rankings via @sejournal, @MattGSouthern

Google's John Mueller advises that changing publishing dates on web pages will not improve search rankings if no significant changes were made to the content.

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Daily Search Forum Recap: April 7, 2021

Here is a recap of what happened in the search forums today...



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Google Launches 2 Improvements to Search Console Reports via @sejournal, @MattGSouthern

Google Search Console gets two new features designed to improve the efficiency of analyzing data in reports.

The post Google Launches 2 Improvements to Search Console Reports appeared first on Search Engine Journal.



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Pinterest, Snap, TikTok Targeting & Ad Options with Akville Defazio [Podcast] via @sejournal, @brentcsutoras

Looking for great ad opportunities on social networks other than Facebook? Learn all about the targeting options, ad placements, best practices, and caveats within Pinterest, Snap & TikTok. Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker (00:09): Everybody. This is Loren Baker. Welcome to the search engine journal show with me today. I have a very special guest longtime friend and industry colleague Akville Defazio. Welcome to the show. Akville Defazio (00:22): Hi Loren. Thank you for having me. Loren Baker (00:24): It’s such a pleasure to have you here today. Fellow […]

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Are You One Of The 533 Million Facebook Users Who Had Their Data Stolen? via @sejournal, @RebekahDunne

Facebook calls recent data leak ‘old news.’ Discover why the information is still valuable to cybercriminals and whether your data was stolen.

The post Are You One Of The 533 Million Facebook Users Who Had Their Data Stolen? appeared first on Search Engine Journal.



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The Evolution of Link Building: Web Rings, Spam & Penguin… Oh My via @sejournal, @jeremyknauff

Link building has come a long way from its pre-Google days. Read on to better understand modern-day link building and how we got here.

The post The Evolution of Link Building: Web Rings, Spam & Penguin… Oh My appeared first on Search Engine Journal.



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Pinterest Ads: The Definitive Guide to Promoted Pins via @sejournal, @ADiSilvestro

Find everything you need to know about Pinterest Video Ads, Static Ads, Shopping Ads, Carousel Ads, retargeting & more in this guide to promoted Pins.

The post Pinterest Ads: The Definitive Guide to Promoted Pins appeared first on Search Engine Journal.



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SEOs Rejoice: Google Search Console Gains Regular Expressions & More Data Filters

After many months of Google teasing us that Google Search Console will gain support for regular expressions, even sharing a help document around it, Google has finally launched regex support in the performance report filters.


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New Faces & Animal Bros: Search Engine Journal Takes On 2021 via @sejournal, @itsduhnise

SEJ's CEO pulls back the curtain for a peek at how our team thrived, stumbled, and embarked on a company transformation during the pandemic.

The post New Faces & Animal Bros: Search Engine Journal Takes On 2021 appeared first on Search Engine Journal.



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Microsoft Advertising: Google Ad Import API, Countdown Customizers Seasonal Segments & More

Microsoft Advertising announced a bunch of additions and what is coming soon yesterday. Some of the bigger news is that you can now use the API to import your Google Ads data. Plus Microsoft added countdown customizers for Responsive Search Ads, Universal Event Tracking (UET) Tag Helper, seasonal segments available for In-market Audiences and more.


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Google Ads Continuous Remarketing Lists Sharing On Sub-Accounts

Google announced that you can now enable continuous audience sharing from your sub-accounts, this is in addition to continuous audience sharing in your manager accounts that was enabled a year ago.


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