Google PageSpeed Scores Updated with Lighthouse 8.0 via @sejournal, @martinibuster

Google announced the release of Lighthouse 8.0 with a mix of stricter and easier scoring. Most sites estimated to enjoy improved scores

The post Google PageSpeed Scores Updated with Lighthouse 8.0 appeared first on Search Engine Journal.

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Google Marketing Live Announcements & More Digital Marketing News via @sejournal, @shepzirnheld

Get all the news from Google Marketing Live 2021! Plus, Microsoft launches cross-platform campaigns and Google announces the June 2021 Core Update.

The post Google Marketing Live Announcements & More Digital Marketing News appeared first on Search Engine Journal.

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Google: We Will Try To Treat Nofollow vs UGC vs Sponsored Link Attributes Differently

In 2019 Google came out with new rules and new types of link attributes, the new attributes were ugc and sponsored, to be companions with the nofollow link attributes. Google said back then it was to help Google understand links better and that we, SEOs, don't need to worry about it too much. Well, Google's John Mueller was asked about it on Friday and he said Google may try to treat them differently over time.

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Google: Multiple Anchor Text Links To Same URL On Same Page, The First Or Longer Doesn't Matter

The question of which anchor text does Google count when you have the same link multiple times on your page, linking to the same location, is not a new question. We have been covering it since before before 2008 and even Matt Cutts made a video on it in 2014. John Mueller of Google just addressed it again in his SEO video hangout.

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June 2021 Google Webmaster Report

The past month or so was one of the most active months I've seen with Google Search in a while. We had a confirmed Google June 2021 core update, several unconfirmed algorithm updates, Google announced MUM, and Google told us the page experience update will come to desktop as well.

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G Logo Hairdo

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Google on How to Use Keywords in Content via @sejournal, @martinibuster

John Mueller answers a question about how many times to use keywords on a page and the value of words mapping to the topic

The post Google on How to Use Keywords in Content appeared first on Search Engine Journal.

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Google Can Forward Ranking Signals Without A 301 Redirect via @sejournal, @MattGSouthern

Google’s John Mueller says, in some cases, it’s possible to forward ranking signals from an old page to a new page without a 301 redirect.

The post Google Can Forward Ranking Signals Without A 301 Redirect appeared first on Search Engine Journal.

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Google: Put Unique Content Above The Fold via @sejournal, @MattGSouthern

As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page.

The post Google: Put Unique Content Above The Fold appeared first on Search Engine Journal.

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