The Most Challenging Parts of the Content-Led Link Building Process

Aira’s recent State of Link Building Survey asked respondents about which parts of content-led link building processes they found most challenging. Paddy walks through those results, and looks at the ways in which you can ease those challenges to generate more successful results.



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Google: No Limit to Page Indexing For One Site via @sejournal, @MattGSouthern

Google says there’s no limit to how many static HTML pages it can index from one site.

The post Google: No Limit to Page Indexing For One Site appeared first on Search Engine Journal.



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Daily Search Forum Recap: June 7, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Do you like introduction paragraphs...



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Google Doesn’t Rank Pages Different From Posts via @sejournal, @MattGSouthern

Google doesn’t distinguish between blog posts and webpages when indexing and ranking content. A “post” can rank just as well as a “page.”

The post Google Doesn’t Rank Pages Different From Posts appeared first on Search Engine Journal.



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Everything We Know About Google’s Performance Max Campaigns via @sejournal, @hoffman8

We've compiled everything you need to know about Google's Performance Max campaigns: what they are, how they differ, and early performance results!

The post Everything We Know About Google’s Performance Max Campaigns appeared first on Search Engine Journal.



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The 100% Free Tech SEO (+ Beyond) Site Audit Checklist

User experience is everything. Learn the tools and tactics you'll need to pinpoint technical issues on your site and turn them into wins for your users and your rankings with this free checklist from Moz.



from The Moz Blog https://ift.tt/3ioCnBa

Google Updates Video SEO Best Practices via @sejournal, @MattGSouthern

Google’s video SEO best practices document has been updated with a section on how to optimize mature content for SafeSearch.

The post Google Updates Video SEO Best Practices appeared first on Search Engine Journal.



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5 Things You Can Do Right Now to Improve Your EAT for Google via @sejournal, @JuliaEMcCoy

Want to snag those valuable top three spots in the SERPs? Show your expertise, authority, and trustworthiness to your readers and Google. Here’s how.

The post 5 Things You Can Do Right Now to Improve Your EAT for Google appeared first on Search Engine Journal.



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How to Choose the Right Facebook Ad Objective for Your Goals via @sejournal, @hoffman8

Want more information about how to use each Facebook Ad objective to your advantage? Here's a guide to each type and their bidding options.

The post How to Choose the Right Facebook Ad Objective for Your Goals appeared first on Search Engine Journal.



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Are You Making These Big Mistakes with Your GMB Listing? [Webinar] via @sejournal, @hethr_campbell

Join our next webinar and learn how to avoid common Google My Business pitfalls whether you manage a single GMB listing or thousands of them.

The post Are You Making These Big Mistakes with Your GMB Listing? [Webinar] appeared first on Search Engine Journal.



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Vlog #123: John Shehata On Google News SEO, Ranking In News & Google Discover

John Shehata is the Global Vice Present of Audience Development Strategy & CRM at Condé Nast. John also founded NewzDash.com, an SEO software toolset for news publishers. But more importantly...


from Search Engine Roundtable https://ift.tt/3fWtxZK

Google June 2021 Core Update Impact Now Being Felt

As you know, the Google June 2021 Core Update began rolling out at about 6:30pm ET on Wednesday, June 2, 2021 but the chatter within the industry was not at core update levels. Meaning, SEOs who track these changes didn't really say this was a big update and I still think that to be the case on some level, even this morning.


from Search Engine Roundtable https://ift.tt/3pukGlh

Google Tests Magnifying Glass Footer Overlay In Mobile Search

Google is testing displaying a magnifying glass that overlays on the right bottom section of the mobile search results. When you scroll through the mobile search results, this magnifying glass icon shows up that you can click on to refine your query.


from Search Engine Roundtable https://ift.tt/34Ueolh