from Search Engine Roundtable https://ift.tt/3ynLDdO
Microsoft Advertising Target Impression Share Bidding & More
Microsoft Advertising this week announced in its August roundup it launched Target impression share bidding, Integral Ad Science (IAS) protection, new automated extensions, labels for account organization and changes to unified accounts.
from Search Engine Roundtable https://ift.tt/3ynLDdO
from Search Engine Roundtable https://ift.tt/3ynLDdO
Google Analytics Now Tracks Google News Showcase Discover Traffic
It seems like Google Analytics is now showing some of Google Discover traffic, likely from the Google News Showcase. If you check your acquisition, source and medium traffic, you may see [newsshowcase / discover] in the list.
from Search Engine Roundtable https://ift.tt/3xyF4nL
from Search Engine Roundtable https://ift.tt/3xyF4nL
August 2021 Google Webmaster Report
While last month was filled with algorithm updates this month wasn't too much different. We had the July 2021 core update...
from Search Engine Roundtable https://ift.tt/3C8Zmrn
from Search Engine Roundtable https://ift.tt/3C8Zmrn
How to Carry Out Content Audits — Yes, Plural
A content audit done once to highlight current website issues will have a short shelf-life of usefulness. However, a content audit that is continuously updated offers multiple uses for analyzing and reporting on strategies. Here’s how to conduct that ongoing audit.
from The Moz Blog https://ift.tt/3ilqLyc
Daily Search Forum Recap: August 3, 2021
Here is a recap of what happened in the search forums today...
from Search Engine Roundtable https://ift.tt/3A73Mx8
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