SEO

Google Internal Tool To Check Site Quality

Google's John Mueller said a couple of weeks ago that he has internal tools to look at sites or pages and see if a site is low quality. He said this in the August 20th video hangout.

from Search Engine Roundtable https://ift.tt/2WBUs5Z

Google: Don't Blindly Replace Your HTML Title Tags With Google's Titles

So now there are some SEOs asking if it makes sense for you to replace your HTML title tag with the title Google selected to show in the Google search results. John Mueller from Google said no, don't just do that blindly - if it makes things better for your users, sure but don't assume Google's algorithms are right here.

from Search Engine Roundtable https://ift.tt/3DwuYrA

Google: Content Behind Paywalls Is Not Automatically Thin Content

Google's John Mueller said that just because some content might be behind a paywall, it doesn't mean Google sees that content as thin content. Google allows content paywalls and will show them as much as it shows content not behind paywalls. So no, Google does not automatically treat paywalled content as thin content.