Google Ads Search Terms Report Gains 6.5X More Query Data

Google announced that the Google Ads search term report now has, on average, 6.5 times more query data than since the company hide search term data back in September 2020. Google said "we're able to show you more queries that meet our privacy standards in the search terms report for Search and Dynamic Search Ads campaigns."

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Google: JavaScript Verification Still The Way To Go For Sensitive Pages

Back in 2008 Google's Susan Moskwa said that when it comes to showing content to search engines but not all users because of either age verification detection or other requirements, often JavaScript verification is the way to go. The same is true today, according to John Mueller of Google.

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Microsoft Advertising Search Ads Get Disclaimers, Tests Video Ads & More

Microsoft Advertising, in addition to the optimization score feature, announced or pre-announced a number of advertising updates. These include disclaimers can now show in your ads, also there are new inline appeals for product ads and vertical-based product ads, plus the company is piloting video ads on the Microsoft Audience Network.

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Microsoft Advertising Optimization Score

Microsoft announced Optimization Score for the Microsoft Advertising platform. Optimization Score available on the Recommendations tab in the platform.

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BrightonSEO Photos

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The Three Bosses of SEO

For SEO, there are three main “bosses”, with different needs: your business, your searchers, and your search engines. How do you answer to all of them?

from The Moz Blog https://ift.tt/3E7epTd