How Does Location Of Internal Links On A Page Matter For SEO & Google Search

Google's John Mueller said the location of internal links, links you place on your website to other parts of that same web site, does not necessarily matter if they are in the body content, footer, header or other sections on the page. The content, the anchor text, of those links helps Google understand what the page is about but the links aren't really used more than just for crawling your site.

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Google Penalizing News Publishers With Manual Actions For Discover & Google News

About a year ago, Google first introduced guidelines around manual actions for Google Discover and Google News. In the past week, I have seen numerous news publishers, both large and small, receive such manual actions.

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Breadcrumb & HowTo Google Search Console Errors Reporting Changed

Google has said it changed the error and issues reporting in Google Search Console for Breadcrumbs and HowTo structured data. This may result in new errors, warnings and issues or changes to the severity of the issues already reported by Google in Search Console's enhancement reports.

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Google Search Console Launches URL Inspection API

Google this morning launched a new API for Search Console - the URL Inspection API. This API lets you programmatically interact with the URL Inspection Tool that you would manually interact with within Google Search Console, but with code. SEOs and developers are super excited about this new API - as you'd imagine.

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Reminder: Some Google Ads Search Terms Report Query Data Being Removed Tomorrow

As a reminder, Google Ads will be removing some query data from your search terms report on February 1, 2022. Google warned us of this change in September 2021 and tomorrow is the day where historical query data that was collected prior to September 1, 2020 and does not meet the current thresholds for the search terms report will be removed on February 1, 2022.

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