Google: Adding Images To Your Pages Won't Make You Rank Higher

Google's John Mueller was asked if adding images to your web pages, if that will help you rank higher in Google Search. John said no, he said on Twitter "there is no automatic effect from adding images."

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Google: We Do Not Penalize Sites For Using Google Analytics

A competitor to Google Analytics named Simple Analytics wrote on its blog "Google penalizes you for using Google Analytics." John Mueller of Google was asked if this is true and John said on Twitter "No, it's not the case that we penalize for Google Analytics."

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Google Shopping Ads Bans Digital Books

Google has disallowed the sale and advertising of digital books on Google Shopping Ads. Google said "beginning May 18, 2021, Google will no longer support the advertising of digital books globally on Shopping ads."

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Lots Of Photo Frame On This Wall At Google

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Twitter Acquires Scroll With Plans to Launch a Subscription Offering via @sejournal, @MattGSouthern

Twitter furthers its plans toward developing subscription offerings with the acquisition of Scroll, a service that removes ads from news sites for a monthly fee.

The post Twitter Acquires Scroll With Plans to Launch a Subscription Offering appeared first on Search Engine Journal.

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Daily Search Forum Recap: May 4, 2021

Here is a recap of what happened in the search forums today...

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How Vital Are Core Web Vitals? via @sejournal, @semrush

Ready for Google's Page Experience update? This guide will help your dev team understand Core Web Vitals and how to improve performance.

The post How Vital Are Core Web Vitals? appeared first on Search Engine Journal.

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Moving from Consultant to In-House SEO with Melissa Fach [Podcast] via @sejournal, @brentcsutoras

Loren Baker interviews Melissa Fach, a long-time SEO consultant and former editor of Search Engine Journal, about her move from being an SEO consultant and search industry content editor to taking on a massive change – going in-house to manage enterprise SEO content at Cox Automotive. Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker: Hi, everybody. This is Loren Baker, founder of Search Engine Journal and with me today, I have Melissa Fach of Cox Automotive. Did I pronounce it correctly? Melissa Fach: You did. Loren Baker: I called you Melissa Fok […]

The post Moving from Consultant to In-House SEO with Melissa Fach [Podcast] appeared first on Search Engine Journal.

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How to Set Up Google Tag Manager for Better PPC Tracking via @sejournal, @timothyjjensen

Start tagging and start tracking! Implement tracking tags using Google Tag Manager for major PPC platforms: Google Ads, Bing Ads, Facebook, Twitter, and LinkedIn.

The post How to Set Up Google Tag Manager for Better PPC Tracking appeared first on Search Engine Journal.

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