New Streamlined Google Ads Tools & Google Ad Extensions Now Assets

Google announced it has renamed the Google Ads extensions to "assets" plus it has released new workflows, tools and reports to "make it easy for you to deliver more engaging ads and provide you with helpful, actionable information about their performance."

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String Formed Super G Logo

String Super G Logo At Google

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Daily Search Forum Recap: September 15, 2022

Here is a recap of what happened in the search forums today...

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Google: Word Count Is Not A Sign Of Thin Or Unhelpful Content

Google's John Mueller said on Twitter this morning that word count is not a sign or factor for what Google considers to be thin content or unhelpful content. John wrote, "Word count is not a sign that a page is thin content."

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Google Ads Scripts Gains Support For Performance Max Campaigns

Google announced that Google Ads scripts now support Performance Max campaigns. Google said, "this treated as a brand new campaign type in scripts, similar to how video or shopping campaigns already work."

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Stuffed Animal Bears At Google Office

Stuffed Bears At Google Office

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Daily Search Forum Recap: September 14, 2022

Here is a recap of what happened in the search forums today...

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Google Merchant Listings Expanded, More Structured Data Properties & New Search Console Reports

Google announced a lot of new features and availability around shopping and product experiences in Google Search yesterday. Google expanded eligibility for merchant listing experiences, added more structured data properties, and released new Google Search Console reporting.

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Google's Daniel Waisberg Blowing A Shofar

Daniel Waisberg of Google Blowing A Shofar

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Daily Search Forum Recap: September 13, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google announced a new core update yesterday and so far and early on...

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Google Review Guidelines Now Prohibit Incentivizing Removal Of Negative Reviews

Google has updated its Google Maps contributor guidelines, specifically disallowing a business to incentivize those who leave negative reviews to remove those reviews. Previously, the guidelines only prohibited incentivizing leaving positive reviews.

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Bonsai Plant At Google Office

Google Bonsai Plant

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Daily Search Forum Recap: September 12, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

There was a core update announced today...

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Google Helpful Content Update Finished On 9/9 But Were Those Fluctuations Related To HCU

The Google helpful content update finished rolling out around 2 pm ET on September 9th. That morning we reported we started to notice more widespread volatility and fluctuations, possibly related to the helpful content update. But now I am thinking that maybe those or most of those fluctuations were unrelated to the helpful content update?

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Google Ball Pit Pool

Google Germany Ball Pit Pool

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Daily Search Forum Recap: September 9, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

We are finally seeing movement, big volatility...

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Search News Buzz Video Recap: Google Helpful Content Update Impact, Search Console Review Type Changes, Google Ads Updates & More

This week, I posted the large Google webmaster report a bit late but then dug into the Google helpful content in a lot more detail...

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Google Peranakan Tile

Google Peranakan Tile

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Daily Search Forum Recap: September 8, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Are we seeing big movements with the Google helpful content update...

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Google Updated Review-Type Results That Can Impact Search Console Reports

Google has posted that it began upgrading some review-type results to product-type results in Search, and has been able to generate some new product type results. This started on August 22, 2022 and as a result, your Search Console performance and rich results report may be impacted.

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Google Tests Site Name Above URL In Mobile Search Results & Rounded Favicons Again

Google is testing, again, placing the site name above the URL and description in the mobile search result snippets. Also, we are seeing more rounded favicons in those snippets as well.

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Dragon At Google Singapore

Google Singapore Dragon

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Daily Search Forum Recap: September 7, 2022

Here is a recap of what happened in the search forums today...

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New Google Featured Snippet With Multiple Answers, New Design, Callouts & More?

I am wondering if the screenshots below are the new featured snippet callouts Google spoke about almost a month ago. You can see bolded callouts, multiple answers for a featured snippet block, and a newish design that looks a bit like the knowledge panel design test we saw earlier.

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Danny Sullivan: Google Helpful Content Update Is Big But Not A Huge Shake-Up

So many of you, including myself, are wondering why Google would make such a big deal of an upcoming update when the update itself is not that huge of a shakeup to the search results. There is an interesting back and forth between Glenn Gabe, an SEO consultant, and Danny Sullivan, Google's Search Liaison, about just that.

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