Google Reveals Cookie Alternative - FLoC

Yesterday, Google has took the cover off its alternative to cookies named FLoC or Federated Learning of Cohorts. FLoC basically clusters "large groups of people with similar interests"," this is data gathered in the browser, not stored anywhere, and it looks at the group and analyzes that data, creating a hidden individual "in the crowd," Google said.

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Flagging Reviews In Google My Business Has Changes

Late last week, Google has updated the workflow to flag reviews within Google My Business. The new flow gives you a bit more detail and probably makes it easier for Google to route the reviews in the right priority to the right team for review.

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Google Search Gains AR Photorealistic 3D Car Models

In December Google began adding streamed 3D content with AR features for cars. Now, according to Rajan Patel, the VP of Engineering at Google, said "today, AR just got a lot more real in Search." He added Google now has "photorealistic 3D models" of some cars.

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Google Search Video Carousel Autoplaying Videos Previews

Back in 2017 we saw Google testing autoplaying video previews in the knowledge panel. Now it seems Google is autoplaying video thumbnails on overlay in the video carousel box in the search results.

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Google Search Tests Sans Serif Font

The same day Google began rolling out its new mobile search design, Google also began testing a new font for its search results. Gemma Fontané notified me of this last Friday and provided side by side comparison screen shots on Twitter.

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