Daily Search Forum Recap: October 1, 2020

Here is a recap of what happened in the search forums today...

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3 Advanced SaaS SEO Strategies & Best Practices via @Kevin_Indig

In a crowded and competitive market, SaaS companies need to go beyond the basics to stand out. These SEO tactics will help you scale effectively.

The post 3 Advanced SaaS SEO Strategies & Best Practices via @Kevin_Indig appeared first on Search Engine Journal.

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5 Ways to Improve Your Lead Gen Campaigns Throughout the Funnel via @hoffman8

Lead gen advertising can get expensive – especially if you have a long buying cycle. Check out these tips for improving lead quantity and quality.

The post 5 Ways to Improve Your Lead Gen Campaigns Throughout the Funnel via @hoffman8 appeared first on Search Engine Journal.

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Why You Need a Holiday Social Media Advertising Strategy Right Now via @danibeetalks

Major online shopping revenue is coming this holiday season. Don't miss out! Use these tips to help kick off your social media advertising strategy now.

The post Why You Need a Holiday Social Media Advertising Strategy Right Now via @danibeetalks appeared first on Search Engine Journal.

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When Google Search Console Might Show URL Fragment Identifiers

Sometimes you see in your Google Search Console reporting, like the performance report, URL fragment identifiers. You know the URLs with the # signs in them. We saw them when Google was testing displaying featured snippet scroll to and highlights in Search Console. They can also show for some Sitelinks.

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Bing Says Fake It & You'll Never Make It

Here is a good like from Frédéric Dubut, the PM at Bing Search and former lead on spam at Bing. He said when he was working on spam at Bing he use to tell webmasters "fake it and you'll never make it."

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Submitting URLs Does Not Lead To Google Reprocessing Your Sitemaps

John Mueller of Google said on Twitter that if you use the submit URL within Google Search Console that it has no influence on Google reprocessing your XML sitemap file. He said Google just regularly reprocesses that XML sitemap file, so there is nothing you need to do there.

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Google Shopping Goes Free Worldwide In Mid-October

Google announced that by mid-October it will make Google Shopping free not just in the US, but also worldwide. Google said it is "bringing free listings to the Shopping tab in countries across Europe, Asia, and Latin America."

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