Search Buzz Video Recap: Google Passage Ranking Live, Search & Image Algo Updates, News/Discover Manual Actions & Dark Theme

This was one heck of a busy week, so sit back, get a drink and enjoy the show (okay, it won't be that exciting of a show but you should still subscribe and smash that like button)...

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Google Passage Ranking Is Live In The US English Results

The day we have been waiting for has come on Wednesday, February 10th - passage ranking (formerly known as passage indexing) is live in the US English search results. Google confirmed this after I pinged Danny Sullivan of Google about the status the other day.

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Google Image Search Update Reduces Duplicate Images (November 2020)

Google announced it rolled out a Google Image Search algorithm update in November 2020 aimed at reducing duplicate images in the search results, to instead show "relevant yet visually distinct" images. Plus, Google made the alternative meanings refinement boxes more helpful with better images - the company said on Twitter.

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Google Search Scroll To Text On Free Product Results

Google is expanding the scroll-to-text feature it has on featured snippets and some other search elements to the free top product listings boxes. Brodie Clark spotted this for a search on [bluetooth headphones] and I was able to replicate this.

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Google: Shorter Domains Are Not Better For Ranking Or SEO

Google's John Mueller said that having a shorter domain name or a shorter URL is not going to benefit you in terms of your SEO and ranking in Google Search. He said on Twitter "domain name or URL length is not a factor, adding that "shorter is not better for SEO."

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