Google Predator Algorithms Target Exploitative & Slanderous Sites

The New York Times published a story on how Google has been working on and continues to work on algorithms aiming at preventing sites that extort people from ranking well in Google Search. The Google Predator algorithm (which I am kind of calling it) aims to remove slanderous content from appearing in Google's search results for people's names but it goes beyond that.

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20% Call Google Search Console, Webmaster Tools - 6 Years After Rebranding

So while about half of you call Google Ads, Google AdWords, only 20% of you call Google Search Console, Webmaster Tools. I ran a poll for both to see if the new branding is sticking and clearly, it takes time but the new brand does for the most part stick.

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Google Local Search Ranking Update On June 8th

We may have seen a Google local search ranking update on Tuesday, June 8th. The BrightLocal tracking tool showed significant changes and volatility on June 8th, with a bit of heat also on June 6th and June 9th.

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Google Partners Can Keep Their Status Through February 2022

Search Engine Land reported that Google told them that Google Partners can now keep their existing status and partner badges through February 2022. This is after postponing and then lessening the requirements of this program last year.

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PSA: Google Will Use Your Link Spam Email Requests Against You

Just another reminder that if you spam people asking to buy links or other link schemes, Google will potentially use that email and the sites listed in that email against you. John Mueller of Google said on Twitter the other day "Yes, we do use these kinds of lists to check our existing manual actions & algorithmic classifications, as well as to expand them."

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