Google: We Don't Understand If Content Is Equivalent When In A Different Language

Google's John Mueller said in an SEO hangout last Friday that it is impossible for Google to understand that one piece of content is equivalent to another piece of content when those content pieces are in different languages. So Google is basically trusting the hreflang attribute provided by publishers.

from Search Engine Roundtable https://ift.tt/3nHQJhY

Google Reiterates That A Spike In Crawling Unrelated To Upcoming Algorithm Updates

Google's John Mueller said again that a spike in crawling activity on your site is unrelated to an upcoming search ranking algorithm update. John Mueller said on Twitter "it's unrelated" when asked if crawl spikes are related to Google updates.

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Google London Rooftop Deck

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Daily Search Forum Recap: January 19, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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Some Sites Seeing Massive Crawl Spikes From Googlebot

Glenn Gabe noted that he is seeing some weird Google Googlebot activity recently, saying he is seeing "crawling spike across a number of sites" that started on January 12th through January 13th. I then checked some of the properties and noticed that on some, not most, I see the same.

from Search Engine Roundtable https://ift.tt/3Abga0l