John Mueller Answers What to Do About Link Building via @sejournal, @martinibuster

Google's John Mueller responds to question asking what to do about link building

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Instagram Chief on What TikTok Does Better via @sejournal, @MattGSouthern

Instagram Chief Adam Mosseri shares his views on what TikTok is currently doing better for creators and everyday users.

The post Instagram Chief on What TikTok Does Better appeared first on Search Engine Journal.

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Daily Search Forum Recap: June 11, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google has a new set of algorithms aimed at demoting libel and exploitative content...

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Apple Mail to Block Email Tracking Pixels & More Digital Marketing News via @sejournal, @shepzirnheld

This week, Twitter launches its Twitter Blue subscription service with enhanced features, Apple's new Mail Privacy feature, and Moz is acquired by iContact.

The post Apple Mail to Block Email Tracking Pixels & More Digital Marketing News appeared first on Search Engine Journal.

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How to Optimize for Rich Snippets: A Complete Guide via @sejournal, @BrianHarnish

What are rich snippets and how do you optimize for them? Learn how to enhance your visibility in Google Search with rich snippets.

The post How to Optimize for Rich Snippets: A Complete Guide appeared first on Search Engine Journal.

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5 Best Google Ads Alternatives to Diversify & Grow via @sejournal, @brookeosmundson

These top alternatives to Google Ads can help diversify your digital marketing platforms and supercharge your marketing strategy.

The post 5 Best Google Ads Alternatives to Diversify & Grow appeared first on Search Engine Journal.

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Content Marketing for Startups: How to Succeed Even Early On via @sejournal, @ViolaEva1

Content marketing for startups requires a focused, flexible strategy and clever implementation. See expert tips and advice for success.

The post Content Marketing for Startups: How to Succeed Even Early On appeared first on Search Engine Journal.

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Search News Buzz Video Recap: Google June 2021 Core Update Touched Down, Local Search Ranking Update, Google Predator Algorithms & More

It was a pretty busy week, but to start off, I posted my big monthly Google webmaster report - catch up there on the month. Google released the June 2021 core update on June 2nd...

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Google Predator Algorithms Target Exploitative & Slanderous Sites

The New York Times published a story on how Google has been working on and continues to work on algorithms aiming at preventing sites that extort people from ranking well in Google Search. The Google Predator algorithm (which I am kind of calling it) aims to remove slanderous content from appearing in Google's search results for people's names but it goes beyond that.

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20% Call Google Search Console, Webmaster Tools - 6 Years After Rebranding

So while about half of you call Google Ads, Google AdWords, only 20% of you call Google Search Console, Webmaster Tools. I ran a poll for both to see if the new branding is sticking and clearly, it takes time but the new brand does for the most part stick.

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