SEO

Google Tests Horizontal Lines For Sitelinks & People Also Ask

Google Search is testing horizontal lines under the sitelinks and the people also ask elements in the search results. This is a long horizontal line that goes across the while search result snippet.

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Google: Should We Explain The Crawl Stats Report in Search Console

Martin Splitt from Google posted a one-line question asking, "Should we do something to explain the crawl stats report in GSC?" This was posted on Mastodon, which has a small audience, but the responses were pretty good.

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Daily Search Forum Recap: April 16, 2024

Here is a recap of what happened in the search forums today...

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Google AdSense New Ad Intents Formats - Links & Anchors In Content

Google AdSense announced a new auto ads format named "Ad intents." Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your content. Yea, it takes your content, and hyperlinks it to the Google search results.

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Daily Search Forum Recap: April 15, 2024

Here is a recap of what happened in the search forums today...

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Google Responds To The Verge Mocking Its Search Rankings For Best Printer

Nilay Patel, editor-in-chief of the Verge posted a new article with the intent to both rank for [best printer] in Google Search, as well as mock Google for how he can game Google's search rankings using AI-generated content, while throwing in some affiliate links. Google's John Mueller responded saying, "People seem to really enjoy it."

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Google AdSense Publishers Reporting Huge RPM Earnings Drops

Many Google AdSense publishers have been reporting massive declines in their earnings and RPMs (page revenue per thousand impressions) since late February. This comes a couple of weeks after we reported the switch from CPC to CPM bidding in AdSense did not have a negative revenue result for publishers.

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Weekend Google Core Ranking Volatility Taxing Site Owners

As I mentioned briefly in my Friday video recap, I was starting to see renewed chatter on Friday morning around more Google search ranking volatility. I spotted some renewed chatter that lead through Friday, into Saturday and today. So I figured I'd cover it and share some of what SEOs are saying over the weekend.

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Daily Search Forum Recap: April 12, 2024

Here is a recap of what happened in the search forums today...

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Recap of Google's Search Central Live Romania 2024

Last week marked the first-ever official Google SEO-focused event in Romania '" Search Central Live Romania '" on a sunny 4th of April in Bucharest. As a Search Central Product Expert who lives in Bucharest, the event made for an exciting occasion for people from my local SEO community to listen to and interact directly with Googlers...

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Daily Search Forum Recap: April 11, 2024

Here is a recap of what happened in the search forums today...

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Google Ads Tests Get Phone Number Button

Google is testing replacing the "call" button in the Google Ads, including Local Service Ads, with a "get phone number" button. This is a much longer phrase to use, but it is much more descriptive of what the button actually does; it gives you the phone number to call on your own.

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Daily Search Forum Recap: April 10, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I am seeing more ranking volatility from the Google core update today...

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New Warning Google Ads For Location Not Matching

Google Ads has a new warning notification within the Google Ads reports that reads, "The search location doesn't match this campaign's location targeting settings." This is a way for Google Ads to target ads to geographic locations.

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2024 Google Merchant Center Product Data Specification Updates

Google has published its yearly update for its Merchant Center product data specification. Some of the changes listed below went into effect yesterday, April 9, while some go into effect on July 31, 2024, and others don't go into effect until September 1, 2023.

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Bing Search Tests Removing Estimated Number Of Results

Microsoft is testing removing the estimated number of search results count in the Bing Search results interface. This comes after Bing began testing removing the cache link from the search result snippets.

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Daily Search Forum Recap: April 9, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google SGE is testing tabs in the AI overview snapshots. Google says Ad Strength is not used in the ad auction...

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Google Tests Short Videos In Search Menu Bar

Google is testing adding a "short videos" option in the search menu bar, so you can filter your search results by shorter videos. This, I guess, is in addition to videos in the search bar.

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Google SGE Testing Tabs In AI Overviews

Google is testing showing tabs within the AI overviews within Google SGE, the Search Generative Experience. When you swipe through the tabs, the generative AI changes based on the tab you selected.

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Daily Search Forum Recap: April 8, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing is testing removing its cache link from the search results...

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Google Search Shop All Deals Banner Shows On 40-50% Of Search Results

Since before last year's holiday season, we have been seeing a "Shop All Deals" banner-like ad in the Google Search results for e-commerce and other queries. Boyd Norwood from nozzle.io looked at their data and found that this banner shows up 40-50% of the time over the last four or so months.

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Google: Don't Disallow Internal Footer Links

Google's John Mueller recommended that you do not disallow your internal footer links. A Reddit thread asked, "Should I disallow some pages that are in footer?" John replied, "If you do this, future-you will be annoyed by the problems current-you is creating."

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