Google Ads May Get Channel Reporting For PMax Campaigns

Google may be bringing channel reporting to the Google Ads Performance Max campaigns. I spotted this via Kirk Williams who posted a photo of a slide from Google Think event in Amsterdam where Arjan Schoorl attended. The slide says "Channel Reporting" will be coming to PMax and Demand Gen for increased transparency and controls.

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Google Drops The Horrid Page Annotations Feature

Google has shut down, turned off, and disabled, its new page annotations feature. The feature where Google hijacked your content, placed links in your content, links you didn't add yourself, and directed your content to Google Search. It is no longer, Google shut it down.

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Google Search Know Before You Go Section

Google has this new "Know before you go" section in the search results. I mean, it is new for search, not new for Google Maps and not new for local. But I've never seen a Know before you go box in the search results before.

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Microsoft Shows How Ads Are Chosen In Bing Search

Microsoft is now showing why it selects or chooses to show a specific ad directly in the Bing search results. When you click on the arrow down by the URL of the search ad snippet, you will get window dialog that may explain why the ad was shown.

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Official: Google AI Overviews Powered By Gemini 2.0

In December, Google told us they are testing powering AI Overviews using Gemini 2.0. We think we even saw Google testing this in the wild with deeper AI Overviews with tons of links. Well, now, in the U.S. AI Overviews are officially powered by Gemini 2.0, it is no longer a test.

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Google Search Liaison Gets An Assist

Rajan Patel, a VP, Engineering for Search at Google and the Co-founder of Google Lens, is now also offering an assist to Danny Sullivan, the Google Search Liason. For the past several weeks, Rajan Patel's X profile also was tagged as being associated with the Google Search Liaison account.

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Google Search AI Overviews For Movie Reviews

Google is now showing AI Overviews within the movie review summaries in Google Search. Under the review summaries is a disclaimer that reads, "Al overviews are experimental."

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Google Shopping AI Vision Match, Try Out New Looks & Try On Expands

Google announced a number of updates to Google Shopping and Search with AI enhancements and expansions. Specifically rolling out vision match, a new try out new looks feature and expanding the try on feature to more clothing.

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Google: 10% Of Younger Google Searches Start With Circle To Search

Did you know that 10% of all searches on Google from a younger audience start with Google's new circle to search feature? That is what Roma Datta Chobey, the Managing Director at Google India, said last week.

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Google Merchant Center Shipping Rates Bug Ongoing

Retailers have been complaining for the past several days that there is a bug in Google Merchant Center when trying to add the shipping rates and costs. Step four of that process just bugs out and it is preventing some merchants from completing their details and advertising with Google Ads or listing free listings in Google Shopping.

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Many Google Ads Accounts Not Serving Or Delivering Ads Since March 1

Since March 1st, there are many Google Ads accounts that are not serving ads. The Google Ads forum is filled with complaints about this and as far as I can tell, I cannot find a single response from an official Google Ads representative (as of yet).

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Google Emails Reminder About Business Profile Policies

A couple of days ago, Google sent out an email to owners of Google Business Profile listings. The email was a reminder about the Google Business Profile policies, and it highlighted policies around reviews.

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Google iOS App Drops Gemini Toggle

A year or more ago, Google added a toggle switch to use Gemini directly in the iOS Google Search app. Well, that was removed this week and you now need to go to the native Gemini app to use Gemini, you cannot use the Google app.

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Bing Tests Outlining Search Result Snippets

Microsoft is testing outlining the individual search result snippets within Bing Search. So when you look at a snippet, it has this outline around it, and then when you hover your cursor over it, it highlights more.

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Google Shopping Adds Search Google Button For Some Queries

If you go to Google Shopping and enter a query that is not shopping related, Google will add a button above the shopping results asking you to search Google for that query.

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Google Ads High Value New Customer Mode Live For Some

Google may be rolling out the high value new customer mode for Google Ads advertisers, after it has been in beta for some time. This setting lets you set different bidding priorities for high value new prospects, regular new customers and existing ones.

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Google Local Service Ads Booking Links Now Charges Like Calls Automatically

Google has sent out an email to its Google Local Service Ads advertisers, notifying them that they are now letting searchers use a booking link to schedule an appointment or service, when the booking link is detected on the Google Business Profile of that business.

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Bing Tests Underlined & Bold Sponsored Results

A few weeks ago, we saw Microsoft testing green colored sponsored URLs for the Bing search results. Now I am seeing reports of both underlined and bolded URLs and titles of the sponsored results, where the organic/free listings are not underlined or bolded.

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Google: There Is A Lot More Work To Do To Make Crawling More Efficient

Last April 2024, Gary Illyes from Google said he was on a mission to make web crawling more efficient, he wanted to "figure out how to crawl even less, and have fewer bytes on wire." Gary updated us saying "there's lots more in works" for this but implies some improvements have already been made.

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Bing Tests New Links UI For Copilot AI Answers

Microsoft is testing another user interface and experience for the links they show within its AI Answers, the Copilot responses. These links show with a hyperlink icon and the domain name spelled out, and then when you mouse over it, it has a carousel you can flip through for more links.

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Google Sued Over AI Overviews For Hurting Traffic & Revenue

18 year old, publicly traded education technology company, Chegg, has sued Google over its AI Overviews and how it has hurt their traffic and revenue. Chegg has "filed a complaint against Google, which has unjustly retained traffic that has historically come to Chegg, impacting our acquisitions, revenue and employees," said Nathan Schultz, CEO of Chegg.

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Google Merchant Center Next Physical Stores Section

Google seems to have added, for some merchants, a new section named Physical Stores to the Google Merchant Center Next console. In this section is random data from within the store's Google Business Profiles listing.

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Apple Intelligence With Google Gemini Integration Coming?

Apple seems like it may be preparing integration Google Gemini in Apple Intelligence as an option for its users to select. Aaron Perris from MacRumors spotted hints in the iOS 18.4 beta code that Google is listed alongside OpenAI as a "third party model."

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Google Ads To Stop Placing Your Ads On Parked Domains By Default

Google will soon stop placing your Google Ads on parked domain names by default. Instead, you will need to opt in to showing your ads on these parked domains.

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Google Sponsored Ads For People Also Consider?

Last week, Shameem Adhikarath spotted a sponsored label on top of the "People also consider" box within the Google Search results. I figured it was a bug with ads not loading but then Shay Harel spotted the same thing a week later. Is this another bug or is this a new ad unit?

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