SEO: 02/01/2023 - 03/01/2023

Daily Search Forum Recap: February 28, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google said it might have its own way of sending traffic to publishers with its AI chat, Bard...

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Boat At The Google Kirkland Office

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Daily Search Forum Recap: February 27, 2023

Here is a recap of what happened in the search forums today...

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Google's John Mueller On Rewriting Your Content With ChatGPT

Google's John Mueller went back and forth multiple times with some SEOs on the topic of using ChatGPT not to write content from scratch but to rewrite existing content. The responses from John are educational, useful and somewhat funny as well.

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Google Pulls The Current List Of Googlebot IP Netblocks From Production Systems

Gary Illyes from Google noted that the list of Googlebot IP addresses that Google started to publish in 2021 and has updated last month is actually maintained in real-time by pulling directly from the "production systems' configuration files," he said.

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Bing "Content Medically Reviewed By" Doctor For Health Queries

Microsoft Bing now shows if the content is medically reviewed by a medical professional for health-related search queries. So if you search for [heart burn] or other health-related queries, Bing will show you which doctor reviewed the content and even link you to their LinkedIn profile.

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Bing AI Chat Now Tests Response Tones: Precise, Balanced & Creative

Microsoft Bing is testing a feature to set the tone you get from Bing AI Chat. You can select precise, balanced and creative tones.

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Sourdough Bread At Google NYC

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Daily Search Forum Recap: February 24, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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Bardogs Show At The Google Zurich Office

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Daily Search Forum Recap: February 23, 2023

Google: Google Discover Impacted By Many Search Signals, Including Now The Helpful Content Update

Google has updated both the Google Discover help documentation and the Google helpful content system page documentation to clarify that Google Discover uses many of the same signals as Google Search for ranking. The big news is that previously Google told us the helpful content update did not impact Discoverr, but now Google says it does.

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Valentine's Day at Google

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Daily Search Forum Recap: February 22, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Bear with me - a lot going on today...

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Prometheus: Why Bing AI Chat Is So Fast & Up-To-Date

Microsoft's Jordi Ribas, Corporate Vice President of Search & AI at Microsoft put together a detailed blog post explaining the Prometheus technology and how Bing uses it to make Bing AI chat fast and current.

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Report: Google Business Profiles Services Now Impact Local Rankings

Joy Hawkins and friends re-did a study they did years ago to discover that now the services you add to your Google Business Profiles now have an impact on your local rankings - at least way more than it did in 2019.

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Dancing Googler At Dublin Office

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Daily Search Forum Recap: February 21, 2023

Here is a recap of what happened in the search forums today...

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Google: Existing Sites Won't Drop In Rankings Just Because Its An Exact Match Domain

Google's John Mueller said on Mastodon that an existing site would not drop in ranking just because it uses an exact match domain. "Changes like that would be due to other reasons," he added.

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Google AdSense Sites Management Changes Coming March 20th

Google AdSense is updating the Sites page, where you define which sites you want to monetize using AdSense. The updates are coming on March 20, 2023, and include a redesigned Sites page and some changes to the rules on how site management works.

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Google: Core Web Vitals Shouldn't Be Top Of The List For Most Small & Local Businesses

Google's John Mueller said on Mastodon that for small and local businesses, "in most cases," core web vitals work should not be at the top of their list. He said this because the page experience ranking factor is not huge and more so, for sites with very few pages, Google doesn't usually have CrUX data for the pages on that site, and in those cases, the data is not used.

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Google Top Contributor Speaker

Google Top Contributor Bluetooth Mini Speaker

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Daily Search Forum Recap: February 20, 2023

Here is a recap of what happened in the search forums today...

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Google's Gary Illyes On Noindex With Redirects

What happens when the noindex, nofollow directives are in the HTTP header and that URL is also being redirected somewhere, will Google respect or ignore the directive. Gary Illyes from Google hinted that Google will likely ignore the directive to be safe.

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John Mueller With Smoke Coming Out Of Head

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Daily Search Forum Recap: February 17, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

FYI...

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Google: Stop Using 403s or 404s To Reduce Googlebot Crawl Rates

Gary Illyes posted a new blog post on the Google Search Central site asking all of you to stop using 403 and 404 server status codes to reduce the crawl rate of Googlebot. He said they have seen an uptick in the number of sites and CDNs doing this and they need to cut it out.

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Scrollable & Expandable Google Knowledge Panel

Did you see the scrollable and expandable features in some user experiences with the Google Search knowledge panel and answer boxes?Well, here are examples of both - I am not sure if they are new, for some reason, I don't think they are - but I don't think I've covered it before.

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Google Dungeons ð��°

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Daily Search Forum Recap: February 16, 2023

Here is a recap of what happened in the search forums today...

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Google Birthday Swag Box

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Daily Search Forum Recap: February 15, 2023

Here is a recap of what happened in the search forums today...

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Google Mini Bus Inside

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Daily Search Forum Recap: February 14, 2023

Here is a recap of what happened in the search forums today...

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Google: 301 Redirect Close 1:1 Match Even When Content Language Does Not Match

Gary Illyes from Google said on Mastodon this morning that you should 301 redirect URLs when there is a "close-to 1:1 match" for that URL. We know that, but what he added was this is even true for when the "language of the content doesn't match."

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Google Ads Gains Quick Campaign Settings Button

Google Ads seems to be rolling out a small but yet powerful icon in the campaigns listing where you can quickly open up the settings for the campaign without clicking through numerous screens.

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Old Google Robot

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Daily Search Forum Recap: February 13, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Publishers, as expected, are super concerned over the new AI features in Google and Bing...

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Google Sphere At Pier 57

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Daily Search Forum Recap: February 10, 2023

Here is a recap of what happened in the search forums today...

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Google People Also Ask "Trending" Label

Google is testing a "trending" label in the people also ask box in the mobile search results. I guess it shows trending searches in the category of what other people are asking about that query.

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Satya Nadella In 2008 Keynoting On Live Search (Now Bing)

Microsoft's Satya Nadella In 2008 Keynoting On Live Search

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Daily Search Forum Recap: February 9, 2023

Here is a recap of what happened in the search forums today...

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Google On AI Content: Think About The Who, How, and Why For Your Content

Google's Danny Sullivan reiterated that when it comes to AI content, Google is fine with it, as long as the content is useful and written for people. If you are using AI to write spam, then that is against Google's guidelines. But Google also added a new section to the people-first content section on "who, how and why" with your content.

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Google Swanky Rooms

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Daily Search Forum Recap: February 8, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Microsoft demoed its new Bing experience with co-pilot, ChatGPT and I got to say...

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Google Digitale Werkplaats In A Mobile Home

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Daily Search Forum Recap: February 7, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Search launched Bard, it's AI feature...

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Google Tests New Larger Video Layout In Search

Google may be testing a new layout for videos it displays in the Google Search results. Google is testing a new format for how the videos show in the Google Search results.

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Tenacity Mural At The Google Dublin Office

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Daily Search Forum Recap: February 6, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google may have had another unconfirmed search ranking update, this one around February 4th...

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Google Tests Gray Boxed Snippets In Search Mobile

Google is testing a new design for the mobile search result snippets. Google is boxing in the snippet, the description text, of a specific listing in a gray-shaded curved box.

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Google: Translating URLs To Content Language Is Less Critical

Google's John Mueller was asked again about if you should translate the content of the URL itself to the language of the content used on that page. John this time said, "translating parts of the URL per language is less critical for search."

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Apple Maps Cameras Backpack

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Daily Search Forum Recap: February 3, 2023

Here is a recap of what happened in the search forums today...

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Google Ad Revenues Down 3.6% Year Over Year, Working On Cost Structure

Google reported earnings last night and their ad revenue not only slowed but was technically lower year over year. Google's ad revenue was down about 3.6%, while total revenue was up just around 1%.

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