Google: Digital Public Relations Is Not Spammy Link Building

Google's John Mueller has said something positive about one strategy SEOs use to attract attention and thus, hopefully, natural links. He said on Twitter "I love some of the things I see from digital pr, it's a shame it often gets bucketed with the spammy kind of link building. It's just as critical as tech SEO, probably more so in many cases."


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Google New Mobile Search Design Side By Side Comparison

On Friday afternoon, Google announced the beginning of the rollout of its new mobile search results design. I now see this new design and I wanted to share some side by side comparisons of the old versus the new design for queries.


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Google Adds Price Drop Enhancement Documentation

Google has added updated its product structured data documentation document to include details around price drop enhancements. There is a new section named "price drop" that explains that Google "automatically calculates the price drop."


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Annoying Call To Action Overlays Can Hurt Your Google Rankings

John Mueller of Google was asked by Michael Lewittes if those news websites you see overlay those call to actions asking you to sign up for their newsletter before seeing the content see harm in their Google rankings because of those actions. And yes, John Mueller said they would see the wrath of the mobile interstitial penalty.


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Google: Paying For Content Review Or Time With Links Is Paid Links

What if you do not charge for do-follow links but you do charge for the time for link outreach or the time to review and publish that piece of content, that happens to have a do-follow link. Is that type of link an unnatural link and against Google's webmaster guidelines? Google's John Mueller says yes it is.


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