SEO

Google On Word Count As A Ranking Signal

We know Google has said numerous times that word count is not a ranking factor, nor is it indicative of quality. We know Google said short content can rank just fine. But Google has to answer this question often enough. John did that this morning in numerous tweets that I wanted to share with you.

from Search Engine Roundtable https://ift.tt/2EUd73K

Google Tests Related Searches With Boxed In Magnifying Glass

Here is yet another Google related search user interface that Google is testing. We've seen several so far, so I will list them all below again, but this new one is where Google is just shading in the magnifying glass icon and not the query with it.

from Search Engine Roundtable https://ift.tt/34S7U7F

Is Google Down Autocomplete Search Suggestion

If you search for [is Google down], Google will show you an answer, like it does often with other answer based queries, to tell you "no." I guess if Google is able to give you an answer here, by definition Google is not down.

from Search Engine Roundtable https://ift.tt/2YNMvsD

Google: We Do Not Index Links, We Index The Pages Between The Links

Google's John Mueller clarified how SEOs should think about Google's index and links on the web. He said on Twitter "we index pages, we don't index links. Links are between pages." That means, Google will index a page, that page may have links on it, and if Google sees the link, it knows there is a link but it indexes the page, not the link.