Daily Search Forum Recap: January 29, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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Microsoft Advertising Introduces Filter Link Extensions & This Week’s Digital Marketing News [PODCAST]

The Marketing O’Clock team explores Microsoft Advertising’s newest extension, poke around in Pinterest’s new spin on stories, and so much more!

The post Microsoft Advertising Introduces Filter Link Extensions & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal.

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Social Media Messaging for Success on Every Platform via @brentcsutoras

There's no one-size-fits-all messaging for social media. Each platform demands a different tactic. Learn how to create messages for each platform effectively here.

The post Social Media Messaging for Success on Every Platform via @brentcsutoras appeared first on Search Engine Journal.

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Here’s What Happens When You Change Google Ads Attribution Models via @amyppc

Be 100% prepared for what changes when you choose a different attribution model in Google Ads, and how switching can affect optimizations and performance.

The post Here’s What Happens When You Change Google Ads Attribution Models via @amyppc appeared first on Search Engine Journal.

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Search Buzz Video Recap: Google Mobile Search Redesign, Ranking Update, Web Stories Teasers, Google On Links & More

This week, on January 27th, there was an unconfirmed and somewhat smaller Google search ranking update. Google launched a new redesign for its mobile search results pages...

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Smaller Google Search Ranking Algorithm Update On January 27th

There may have been a smaller and unconfirmed Google search ranking algorithm update that touched down around January 26th but mostly felt on January 27th. I was going to report on it yesterday but more important information came out, so I held this until today. Again, this seems like a smaller update but if you were hit by it, you probably felt it in a big way.

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Google Search Found 25 Billion Spammy Pages Each Day

Google released a video talking about search spam and what Google does to protect searches from "spam sites, phishing scams, and other bad actors" trying to get into Google search. One metric that stood out was that Google detected "25 billion spammy pages every day" in 2020.

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Google Search Critic Ratings Scale Visualization

Here is another variation of product attribute sliders within Google Search. In the screen shot from Brian Freiesleben you will see a "critic ratings" box that shows a scale that says "lower than most" from Bat Digest.

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