Vlog #139: Charley Spektor On Importance Of Link Building For Home Depot

Charley Spektor is the co-founder of Saratoga B2B Group and has a very deep and rich career in digital marketing, from working at IDG, TechTarget, Cheapflights...


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Big Google Search Ranking Algorithm Update On September 24th and 25th?

Once again, there may have been yet another Google search ranking algorithm update this past weekend. This is unconfirmed still but it seems like a very big update based on the tracking tools and some of the comments I saw from the community.


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Google Tests Seller Rating Product Star Reviews Box Interface

Brodie Clark spotted another Google Search user interface test where the product reviews stars and ratings show up in a small box at the top right of the snippet. These seller ratings are not really from the structured data area and they do also show up in the "about this result" box.


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Google: 200+ Ranking Signals Figure Is Misleading

Google's John Mueller said that Google is trying to move away from the over 200 ranking signal number because they find it to be "kind of misleading." Misleading in that it is hard to quantify the number of ranking signals Google uses.


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Google: URL Length Is A Very Light Signal For Canonicalization

Earlier we reported that Google does not use URL length as a ranking factor. While that may be true, Google does use the URL length as a "very light" signal for canonicalization, said John Mueller of Google.


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