Google Search Tests Blue Send Button In Query Box

Google is testing a blue "Send" button in the search query box on its home page. When you type in your query, you can click "Send" to search Google for that query.

from Search Engine Roundtable https://ift.tt/m5CqAan

John Mueller (Personally) On If Schema Helps With LLMs & Google

John Mueller, who works on the Google Search team, responded to a question that asks, "Does extensive Schema markup actually help Large Language Models (LLMs) understand your entity better, or is it just for Google Rich Snippets?" He responded to the question, prefacing it that it is his point of view and "this is not official guidance."

from Search Engine Roundtable https://ift.tt/uLySTvU

Google's John Mueller Working On New Year's Day (2026 Edition)

Just like with Christmas day every year, so to with New Year's Day - Google's John Mueller and often other Googlers, are out and looking to respond to some questions on Google Search and SEO. John Mueller so far posted a few times on Reddit this morning, January 1, 2026.

from Search Engine Roundtable https://ift.tt/493QDTq

Google Displays New Year's Eve Doodle On New Year's Day

This is weird. It is 2026, and Google.com, the Google Search home page, is still showing yesterday's New Year's Eve doodle of 2025 going into 2026. But it is after 7 am ET here on January 1, 2026, and on all my devices, I see yesterday's Google Doodle.

from Search Engine Roundtable https://ift.tt/iwEOc9u

Google's New Year's Eve & New Year's Day Doodles

Google has posted the New Year's Eve Doodle and New Year's Day Doodle on the Google.com home page for when it is New Year's Eve for you and New Year's Day for you.

from Search Engine Roundtable https://ift.tt/M2kKzyW

Microsoft Advertising With All Accounts Tab

Microsoft made a small update to the Microsoft Advertising console where there is now an "All accounts" tab. This lets you see all your accounts in one place with quick access to account summaries, recommendations and more.

from Search Engine Roundtable https://ift.tt/X4O15kJ

Google December 2025 Core Update Has Finished Rolling Out

Google's December 2025 core update is now done rolling out, it took 18 days and 2 hours to complete. The core update started on December 11, 2025 at around 12:25 pm ET and ended on December 29, 2025 at around 2:05 pm ET...

from Search Engine Roundtable https://ift.tt/VIMY7wk

The Industry Mourns The Loss Of Andy Drinkwater - Experience & Friendly SEO

I am sad to report the passing of Andy Drinkwater, a super-experienced SEO and a friend to the search marketing industry. Andy was a UK-based SEO who loved educating his industry by contributing content and attending local events.

from Search Engine Roundtable https://ift.tt/ijzNTaL

Google Chrome Tests Replacing Gemini Button With Browse With AI Button

Google is testing swapping out the Gemini button at the top right of the Chrome browser, with a "Browse with AI" button. The button is more colorful and in your face, which probably gets more users to notice it.

from Search Engine Roundtable https://ift.tt/w35Iegc

Google Questions Need For ccTLDs For Some International Websites

Google's John Mueller questioned the need for all websites to use ccTLDs, different domain names, to take their websites international. He said on Reddit, "you both make things harder on yourself, but you also make it harder for search engines to understand each of these sites."

from Search Engine Roundtable https://ift.tt/mFbvglD

Google: #1 Google Ads Launches Of 2025

Google has been publishing these videos from advertisers on the number one Google Ads launches of the year 2025. Bug Ginny Marvin, the Google Ads Liaison, was asked and she picked PMax channel performance reporting as her number one feature release for Google Ads in 2025.

from Search Engine Roundtable https://ift.tt/a5ytlYr

Microsoft Advertiser: Exact Match Trumps Ad Rank On AI Surfaces & More

Navah Hopkins, the Ads Liaison for Microsoft Advertising, made it crystal clear that exact match is prioritized even over Ad Rank. Navah Hopkins wrote on X and LinkedIn, "Exact match will get the priority if it's there, otherwise Ad Rank determines everything."

from Search Engine Roundtable https://ift.tt/kc09ILU

Google's John Mueller Working On Christmas (2025 Edition)

Every year, for the past 18 or so years, Google's John Mueller has been working on Christmas to provide support to those who need help with their Google Search ranking and SEO concerns. This year is no different; John Mueller has responded to several concerns on Reddit and other social media platforms today.

from Search Engine Roundtable https://ift.tt/JDeNOdv

Google Search Forgot The Holiday Decorations In 2025

For the past 15 or so years, Google would post holiday-specific decorations at the top of its search results for Christmas, Hanukkah, and Kwanzaa. Well, this year Google did not. Google did post an Easter egg in the search results, which they do every year, and it posted the season's greeting Doodle, but not the holiday-specific decorations.

from Search Engine Roundtable https://ift.tt/1dK4TuE

Bing: Duplicate & Similar Pages Blur Signals & Weaken SEO & AI Visibility

Fabrice Canel and Krishna Madhavan from the Microsoft Bing team posted a useful blog post named Does Duplicate Content Hurt SEO and AI Search Visibility? The short answer is yes, and the long answer is also yes.

from Search Engine Roundtable https://ift.tt/97vsc2N

Google Ads Advisor Suggestions Within Google Ad Reporting

Google is testing pushing advertisers to use Google Ads Advisor from within the Google Ads reporting section. Google Ads suggested questions and prompts at the top of the report, which it thinks you would find helpful to chat with an AI bot about.

from Search Engine Roundtable https://ift.tt/nkic780

Bing Search Tests More Sources Section

Microsoft is testing a "more sources" section within the Bing Search results. This seems to load a different user interface, with long card-shaped search results that you can slide through as a carousel.

from Search Engine Roundtable https://ift.tt/R8ComeN

Google Search Bar Tests Teases For AI Mode With Animation In Box

Google is testing prefilling the search bar in a new Chrome tab, with teasers to encourage you to search deeper with AI Mode. Google is putting in the search box, "Research a topic," "Write something new," "Ask Google," and "Make a plan."

from Search Engine Roundtable https://ift.tt/bfUDM5L

Google Discover Notifications That Go AI Mode Responses

Have you seen those Google Discover notifications that pop up and seem like news notifications from the Google app but what they do is drive you into Google AI Mode. I find them incredibly annoying, because every time I click on it, I think I am going to a news article but instead, I am given an AI-generated AI Mode answer.

from Search Engine Roundtable https://ift.tt/9RaWxU7

Report: Google Deleting Local Reviews More Than Ever

GMBapi posted data that looks at tens of thousands of Google Business Profiles across multiple countries and showed that review deletions have increased significantly over the year, compared to previous periods.

from Search Engine Roundtable https://ift.tt/ThPiNBf

Google Expands Ads In AI Overviews To More Countries But Not For Sensitive Verticals

Google quietly updated its AI Overviews ad documentation to say that ads in AI Overviews are supported in Australia, Canada, India, Indonesia, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, Philippines, Singapore, and US. Previously, it just said it was available in the US and "will expand to select English speaking countries soon."

from Search Engine Roundtable https://ift.tt/LlZ4aP5

Google Pushes Timeline For Gemini Replacing Assistant Into 2026

Anish Kattukaran, CPO at Google Home & Nest announced in the Google Gemini forums that Gemini will not be replacing Google Assistant by the end of 2025. He wrote, "We're adjusting our previously announced timeline to make sure we deliver a seamless transition, and will continue our work to upgrade Assistant users to Gemini on mobile devices into 2026."

from Search Engine Roundtable https://ift.tt/9iJE0XI

ChatGPT Gains Local Knowledge Panels

OpenAI has added local knowledge panels to the ChatGPT results. When you ask for local information and then click on a business name, ChatGPT will load a local knowledge panel on the right side.

from Search Engine Roundtable https://ift.tt/IBUmYD9

Google December 2025 Core Update Volatility On Saturday - December 20

As you all know, Google announced the Google December 2025 core update on Thursday afternoon, December 11th, we saw some significant volatility hit early on December 13th and then it seemed to cool a bit towards the middle of the week. Now, I am seeing signs of more intense volatility hit on Saturday, December 20th.

from Search Engine Roundtable https://ift.tt/D9IQ1A8

Google Sued SerpApi Over Scrapping Search Results

On Friday, Google announced it had filed a lawsuit against SerpApi for scraping the Google search results. Google alleges that SerpApi is running an "unlawful" operation that bypasses Google's security measures to scrape search results at an astonishing scale.

from Search Engine Roundtable https://ift.tt/doux9Kc