Google Shopping Ads Bug Causes CPCs To Skyrocket

Friday evening, Google Ads had a bug of some sorts that caused the cost per click (CPC) prices to skyrocket on many Shopping Ad campaigns. Google confirmed the issue on Saturday afternoon and resolved it going forward. The company promised to reach out to those impacted.

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Google Merchant Center Now Allows Medical Test Kits

Google has updated its Google Merchant Center policies to allow the sale and listing of medical tests kits in both the paid and free Google Shopping search results. This includes at-home results or lab results and over-the-counter test kits.

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Google White Outdoor Area With Slide Entry

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Daily Search Forum Recap: November 12, 2021

Here is a recap of what happened in the search forums today...

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Search News Buzz Video Recap: Google November Spam Update Done, Google Tests IndexNow, Googlebot IP Addresses and More

I start off announcing the winner(s) of the Squid Game contest I had last week. Google finished the rollout for the November spam update after 8 days. That Google November spam update seems to be big, at least...

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