Google Tests Full "Advertisement" Label In Local Pack & Promoted Ad Label

We have seen Google tests various labels for its Google Ads in search, including "Ads," "Sponsored," and of course "Advertisement." But now we are seeing the full written out "Advertisement" label in the local pack ads as well. And we are seeing a "promoted" label in the search ads.

from Search Engine Roundtable https://ift.tt/HVtQi6w

Google Does Not Use Bing's Index When It Has No Results

I found a super interesting question on Twitter the other day where someone asked, would it be possible for Google Search to use Microsoft Bing's index when Google has no results for a query. Like Bing would be Google's supplemental index. The answer is no, obviously but it was a new question I've never seen asked before.

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RSVP For The Google SEO Meetup In New York City

Google is holding an SEO meetup, a NYC Search Central meetup, on June 27th at 4:30pm, at the Google New York office. I believe this is a 3 hour event, one of the first in-person SEO events Google has held in a while, and it will take place in my neck of the woods - New York.

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Google: Don't Publish Empty Or Blank Pages

An SEO asked Google's John Mueller if it is okay or even a good idea to publish blank or empty pages so Google can find those URLs? John Mueller said no, don't publish empty pages to the web.

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Google Single URL Inspection Tool Doogler

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