Google: Break YMYL & Non-YMYL Content Into Separate Sites

If your website contains both YMYL, your money / your life, and non-YMYL topics of content, you may want to consider separating those out into their own standalone websites. Google's John Mueller implied that sometimes Google can do that automatically but it is safer to do it on your end so that you don't have to meet a specific E-A-T, expertise authority trustworthiness, threshold for the non YMYL content on that site.

from Search Engine Roundtable https://ift.tt/329LaNV

How to Manage Your SEO Program Effectively [Webinar] via @sejournal, @hethr_campbell

Focus your resources on SEO efforts that count. Join our next webinar and learn how to identify SEO initiatives that deliver measurable results.

The post How to Manage Your SEO Program Effectively [Webinar] appeared first on Search Engine Journal.

from Search Engine Journal https://ift.tt/2PPQ00p

Google Page Experience Algorithm Update Won't Be Real Time

The upcoming Google Page Experience Update which is suppose to launch next month is not going to be real time, like some of Google's other algorithm updates. This is kind of obvious, since we know there is a 28-day delay in gathering the core web vital data.

from Search Engine Roundtable https://ift.tt/3mGC3h8

Google Image Search Does Not Index CSS Background Images

Google's John Mueller reminded us that when it comes to your CSS background images, Google won't be indexing or ranking those images in image search. John Mueller said on Twitter "last I checked, we don't use CSS background images for image search."

from Search Engine Roundtable https://ift.tt/327IT5J

The Metropolitan Museum of Art Google Doodle

On the 151th anniversary of the MET, The Metropolitan Museum of Art, the largest art museum in the United States, Google posted a GIF as a Doodle on its home page to celebrate the day. The MET was established on April 13, 1870 but the The Fifth Avenue building opened two years later on February 20, 1872, at 681 Fifth Avenue.

from Search Engine Roundtable https://ift.tt/32aiynM

Arcade Room at Google Chicago

from Search Engine Roundtable https://ift.tt/329Donh

Google Updates Cumulative Layout Shift Scoring via @sejournal, @martinibuster

Cumulative Layout Shift scoring was updated by Google to make it more accurate and fair

The post Google Updates Cumulative Layout Shift Scoring appeared first on Search Engine Journal.

from Search Engine Journal https://ift.tt/3dfL1z0

7 Questions to Ask When Hiring a Content Marketing Agency

Deciding on an agency for content marketing is often tough thanks to the sheer volume of agencies out there, and because you want to ensure that the one you pick delivers ROI. To make things easier, here are seven key questions to ask when you’re trying to find the right agency for your content needs.

from The Moz Blog https://ift.tt/3uOhbrk